The Lean Startup: How Constant Innovation Creates Radically Successful Businesses
By Ries, Eric
22 Immutable Laws of Marketing
By Ries, Al, Trout, Jack
Marketing Warfare (MARKETING/SALES/ADV & PROMO)
By Ries, Al, Trout, Jack
Bottom-up Marketing
By Ries, Al, Trout, Jack
The 22 Immutable Laws Of Branding
By Ries, Al, Ries, Laura
The 22 Immutable Laws Of Branding
By Ries, Al, Ries, Laura
Marketing Warfare: 20th Anniversary Edition: Authors' Annotated Edition (BUSINESS BOOKS)
By Ries, Al, Trout, Jack
Positioning: The Battle for Your Mind
By Ries, Al, Trout, Jack
The Startup Way: How Entrepreneurial Management Transforms Culture and Drives Growth
By Ries, Eric
The 22 Immutable Laws Of Marketing
By Ries, Al, Trout, Jack