books by subject

Business Economics

Filter by available

Strategic Marketing Decisions In Global Markets

By Doole, Isobel, Lowe, Robin

The New Strategic Brand Management: Creating and Sustaining Brand Equity Long Term

By Jean-Noel Kapferer

Strategic Management for Travel and Tourism

By Nigel Evans, George Stonehouse, David Campbell

The Economist Guide to Management Ideas and Gurus

By Tim Hindle

Scoring Points: How Tesco Continues to Win Customer Loyalty

By Terry Hunt

Public Relations Strategy (PR In Practice)

By Oliver, Sandra

Facets of Corporate Identity, Communication and Reputation

By Tc Melewar (Middlesex University London, UK)

Our Common Journey: A Transition Toward Sustainability

By National Research Council, Policy and Global Affairs, Policy Division, Board on Sustainable Development

Accounting in Business

By R. J. Bull (Director and Chief Executive Polytechnic South West), Lindsey M. Lindley (Senior Lecturer, Plymouth Business School, Polytechnic South West), David A. Harvey (Principal Lecturer

Anti-Politics Machine: Development, Depoliticization, and Bureaucratic Power in Lesotho

By James Ferguson

Marketing Planning

By Sally Dibb (Coventry University, UK), Lyndon Simkin (Coventry University

The Trading Game: A Confession

By Gary Stevenson

xGenius: Expected Goals and the Science of Winning Football Matches

By James Tippett

The $12 Million Stuffed Shark: The Curious Economics of Contemporary Art

By Don Thompson

The Far East and Australasia: 1996

By 27 Ed 1996

How to be an Even Better Manager: A Complete A-Z of Proven Techniques and Essential Skills

By Michael Armstrong

Understanding Economics

By Paul Bennett, etc., David Burningham

Earth in the Balance: Forging a New Common Purpose

By Al Gore

Trading Places - SMEs in the Global Economy: A Critical Research Handbook

By Lester Lloyd-Reason, Leigh Sear

Entrepreneurship as Social Change: A Third Movements in Entrepreneurship Book

By Chris Steyaert, Daniel Hjorth

Management Consulting: A Guide to the Profession

By Milan Kubr

Speaking Truth to Power: Two Decades of Analysis in the Department of Health

By Clive Smee

Exploring Entrepreneurship

By Richard Blundel, Nigel Lockett, Catherine Wang

Edexcel A-level Business Student Guide: Theme 4: Global Business

By Mark Hage

Fashion Marketing

By Tony Hines (Manchester Metropolitan University, UK)

The Anticipatory Organization: Turn Disruption and Change into Opportunity and Advantage

By Daniel Burrus

The Maverick Selling Method: Simplifying the Complex Sale

By Brian Burns

Moral Capitalism - Reconciling Private Interest with the Public Good

By Young

Spiritual Leadership in the Entrepreneurial Business: A Multifaith Study

By Mario Fernando

Project Management in Easy Steps

By John Carroll