books by subject
Business Leadership Skills
The Global Brand: How to Create and Develop Lasting Brand Value in the World Market
How to Brand Nations, Cities and Destinations: A Planning Book for Place Branding
Brand Storming: Managing Brands in the Era of Complexity
Surfing the Global Tide: Automotive Giants and How to Survive Them
Scenario Thinking: Practical Approaches to the Future
Negotiating Strategically: One Versus All
The New IT Outsourcing Landscape: From Innovation to Cloud Services
Organizational Behaviour
Knowledge Loves Company: Successful Models of Cooperation between Universities and Companies in Europe
Marketing Competences and Strategic Flexibility in China
Managing the Transition to a Sustainable Enterprise: Lessons from Frontrunner Companies
Acquisition Strategies in European Emerging Markets
Social Enterprises: An Organizational Perspective
Empathetic Marketing: How to Satisfy the 6 Core Emotional Needs of Your Customers
Asian versus Western Management Thinking: Its Culture-Bound Nature
Comparative Entrepreneurship Initiatives: Studies in China, Japan and the USA
The Contrary Forces of Innovation: An Ethnography of Innovation in the Food Industry
Managing People in a Downturn
Foresight and Innovation: How Companies are Coping with the Future
Regulating for Decent Work: New Directions in Labour Market Regulation
Decision Making for Leaders: The Analytic Hierarchy Process for Decisions in a Complex World: 2
Rising Stars: Developing Millennial Women as Leaders
21st Century Management: Leadership and Innovation in the Thought Economy
Defending Your Brand: How Smart Companies use Defensive Strategy to Deal with Competitive Attacks
The Recurrent Crisis in Corporate Governance
Understanding Organizations in Complex, Emergent and Uncertain Environments
Football and Management: Comparisons between Sport and Enterprise
Developing Multicultural Leaders: The Journey to Leadership Success
Corporate Management in a Knowledge-Based Economy
