books by subject
Business Management
The Dictionary of International Business Terms
The Strongest Link - Forging a Profitable and Enduring Corporate Alliance
Romancing the Brand: Power of Advertising and How to Use it
The Market for Virtue: The Potential and Limits of Corporate Social Responsibilty: The Potential and Limits of Corporate Social Responsibility
Measuring Instructional Results
Preparing Instructional Objectives
Doing Business with Benedict: A Conversation
An Operational Process for Workforce Planning
Technique for Producing Ideas
ART OF WRITING ADVERTISING (CB082): Conversations with Masters of the Craft (Advertising Age Classics Library)
Radio Advertising: The Authoritative Guide
Advertising Age: The Principles of Advertising at Work
One Day Marketing Plan
Cases in Public Relations Management
Getting the System You Want: User's Guide to Structured Systems Analysis and Design Methodology
Style in Product Design (Issues in design)
The Book of Guinness Advertising
Report Writing (British Association for Commercial & Industrial Education Books)
The "Which?" Guide to Starting Your Own Business: How to Make a Success of Going it Alone ("Which?" Consumer Guides)
The Time-effective Manager
Test Your Executive Skills
Quantitative Techniques for Managerial Decision Making: Concepts, Illustrations and Problems
Are You Managing?: Guide to Good Management Practices
The Effective Communicator
Practical manpower planning (Management paperbacks)
Management Methods
Management Processes and Functions (Management studies series 1)
Essentials of Employment Law
20 Ways to Manage Better