Strategy Management

Strategic Management

Essentials of Corporate Communication: Implementing Practices for Effective Reputation Management

By Van Riel, Cees B.M., Fombrun, Charles J.

ACCA Revision/Exam Kit: Paper 3.5 - Strategic Business Plan and Development

Strategic Market Management

By David A. Aaker

Marketing and the Bottom Line: Marketing and the Bottom Line

By Tim. Ambler

Marketing Services: Competing through Quality

By Leonard L. Berry, A. Parasuraman

Exploring Techniques of Analysis and Evaluation in Strategic Management

By Veronique Ambrosini, Gerry Johnson, Kevan Scholes

The Competitive Strategy: Techniques for Analyzing Industries and Competitors

By Porter, Michael E.

Cim Diploma - Paper 9: Integrated Marketing Communications: Exam Dates - 12-01, 06-02: Study Text (2001)

By BPP

Corporate Reputation and Competitiveness

By Rosa Chun, Rui Da Silva, Gary Davies, Stuart Roper

Exploring Corporate Strategy Instructor's Manual

By Johnson, Gerry, Scholes, Kevan, Whittington, Richard

Business Planning and Control: Integrating Accounting, Strategy, and People

By Bruce Bowhill (University of Portsmouth)

Performance Drivers: A Practical Guide to Using the Balanced Scorecard

By Nils-Goeran Olve, Jan Roy, Magnus Wetter

Cost Management and Its Interplay with Business Strategy and Context

By Alf Oldman, Cyril Tomkins

Marketing Judo: Building Your Business Using Brains Not Budget

By John Barnes, Richard Richardson

Disruptive Technologies: Understand, Evaluate, Respond

By Paul Armstrong

Rich Dad Poor Dad: What the Rich Teach Their Kids About Money That the Poor and Middle Class Don't

By Kiyosaki / Lechter, Robert T. Kiyosaki

Cakes Bakes and Business: The Practical Guide To Starting Your Home Baking Enterprise

By Britt Whyatt

Innovation: A Very Short Introduction

By Mark Dodgson (Director, Technology and Innovation Management Centre, University of Queensland Business School), David Gann (Head of Innovation and Entrepreneurship, Imperial College London)

The Modern Firm: Organizational Design for Performance and Growth

By John Roberts (, John H. Scully Professor of Economics, Strategic Management and International Business, Graduate School of Business, Stanford University)

Eco-efficiency and Beyond: Towards the Sustainable Enterprise

By Jan-Dirk Seiler-Hausmann, Christa Liedtke, Ernst Ulrich von Weizsacker

Cases in Competitive Strategy

By Porter, Michael E.

Prophets, Profits, and Peace: The Positive Role of Business in Promoting Religious Tolerance

By Timothy L. Fort

Plowing the Sea: Nurturing the Hidden Sources of Growth in the Developing World

By Michael P. Porter

Liberating the Corporate Soul

By Richard Barrett

Brand New: How Entrepreneurs Earned Consumers' Trust, from Wedgwood to Dell

By Nancy F. Koehn

Multinationals in their Communities: A Social Capital Approach to Corporate Citizenship Projects

By I. Jones, M. Pollitt, D. Bek

Social Entrepreneurship: New Models of Sustainable Social Change

By Alex Nicholls (, University Lecturer in Social Entrepreneurship, Skoll Centre for Social Entrepreneurship, the Said Business School, University of Oxford)

The Entrepreneurial Society

By David B. Audretsch (Director of the Entrepreneurship, Growth and Public Policy Division at the Max Planck Institute of Economics and Ameritech Chair of Economic Development, Director of the Entrepreneurship, Growth and Public Policy Division at the Max...

Entrepreneurship: From Opportunity to Action

By David Rae