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Sales & Marketing

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Services Marketing : Concepts, Strategies and Cases

By K. Douglas Hoffman, John E.G. Bateson, Emma H. Wood, Alexandra J. Kenyon

Marketing: A Brief Introduction

By David Stokes, Wendy Lomax

Services Marketing: Integrating Customer Focus Across the Firm

By Alan Wilson, Valarie Zeithaml, Mary Jo Bitner, Dwayne Gremler

Marketing for Tourism

By J. Christopher Holloway

Consumer Behaviour

By Ray Wright (Ashcroft International Business School)

Product Strategy for High-Technology Companies: How to Achieve Growth, Competitive Advantage, and Increased Profits

By Michael Mcgrath

The Greatest Salesman in the World

By Mandino Og, no

Dictionary of Marketing

By Ivanovic, A.

New Labour's New Educational Agenda: Issues and Policies for Education and Training at 14+ (Future of Education from 14+)

By Hodgson, Ann, Spours, Ken

The Negotiator's Pocketbook (The Pocketbook)

By Forsyth, Patrick, Hailstone, Phil

The Power of Influence: Intensive Influencing Skills in Business (People Skills for Professionals)

By Lambert, Tom

Understanding Management: Social Science Foundations: The Social Science Foundations

By Willman, Paul

MySQL Pocket Reference

By George Reese

Mobile Media and Applications - From Concept to Cash: Successful Service Creation and Launch

By Christoffer Andersson, Daniel Freeman, Ian James, Andy Johnston, Staffan Ljung

Getting a Top Job in Marketing (Getting Top Job)

By Forsyth, Patrick

The Definitive Business Pitch

By Hatton, Angela, Angela Hatton

Communication for Business: A Practical Approach

By Taylor, Shirley

Careers in Marketing (Vgm Professional Careers)

By Stair

Twisting Lane: Some Sex Offenders (Modern Society S.)

By Parker, Tony

Profitable Mail-Order Made Easy

By Garrett Adams

Understanding Learning at Work

By Garrick, John, Boud, David

The Successful Franchise: A Working Strategy

By Golden Square Services Ltd.

Internet Marketing With Power Web, International Edition

By Mohammed, Rafi, Fisher, Robert, Jaworski, Bernard, Paddison, Gordon

The Innovation Book: How to Manage Ideas and Execution for Outstanding Results

By Max Mckeown

Business Bullshit

By Spicer, Andre

How to Collect Debts (and Still Keep Your Customers)

By Sher, David, Martin

Business Research Methods, International Edition (with Qualtrics Card)

By ZIKMUND/BABIN/CARR/GRIFFI

Hospitality Marketing

By Bowie, David, Buttle, Francis, Brookes, Maureen, Mariussen, Anastasia

Questionnaire Design and Administration: A Practical Guide

By Frazer, Lorelle, Lawley, Meredith

Foundations of Marketing

By Fahy, John, Jobber, David