Sales & Marketing

Strategic Marketing

By David Cravens, Nigel Piercy

Marketing Essentials

By Sally Dibb, Lyndon Simkin

influence: The Psychology of Persuasion

By Robert B Cialdini, PhD

MARKETING EDUCATION

By GRAY L

Thoughtful Fundraising: Concepts, Issues and Perspectives

By Jill Mourdaunt, Rob Paton

Responsible Investment

By Rory Sullivan, Craig MacKenzie

Hitting the Headlines: Practical Guide to the Media

By Stephen White, Peter Evans, Chris Mihill, Maryon Tysoe

Advertising Management: Concepts and Cases: Concepts and Cases

By Mohan

Principles and Practice of Marketing by Jobber/Ellis-Chadwick

By Jobber, David, Ellis-Chadwick, Fiona

In Defence of Food: The Myth of Nutrition and the Pleasures of Eating

By Pollan, Michael

A Peerage for Trade: The History of the Royal Warrant Holders Association

By Tim Heald

International Marketing Strategy

By Isobel Doole, Robin Lowe

Eco-efficiency and Beyond: Towards the Sustainable Enterprise

By Jan-Dirk Seiler-Hausmann, Christa Liedtke, Ernst Ulrich von Weizsacker

Sustainable Value: How the World's Leading Companies Are Doing Well by Doing Good

By Laszlo, Chris, Cescau, Patrick J.

Corporate Social Opportunity!: 7 Steps to Make Corporate Social Responsibility Work For Your Business: Seven Steps to Make Corporate Social Responsibility Work for your Business

By Grayson, David

Leading with Wisdom: Spiritual-based Leadership in Business

By Peter Pruzan, Kirsten Pruzan-Mikkelsen, Debra Miller, William Miller

Putting Partnerships to Work: Strategic Alliances for Development between Government, the Private Sector and Civil Society

By Michael Warner, Rory Sullivan

Something to Believe In: Creating Trust and Hope in Organisations: Stories of Transparency, Accountability and Governance

By Rupesh Shah, David Murphy, Malcolm McIntosh, Sharon Capeling-Alakija

Corporate Responses to Climate Change: Achieving Emissions Reductions through Regulation, Self-regulation and Economic Incentives

By Rory Sullivan

Learning To Talk: Corporate Citizenship and the Development of the UN Global Compact

By Malcolm McIntosh, Sandra Waddock, Georg Kell, Kofi Annan

The DIY Guide to Marketing: For Charities and Voluntary Organisations

By Moi Ali

Sustainability Challenges and Solutions at the Base of the Pyramid: Business, Technology and the Poor

By Prabhu Kandachar, Minna Halme

Buried Treasure: Discovering and Implementing the Value of Corporate Social Responsibility

By Caleb Wall

Corporate Citizenship in Africa: Lessons from the Past; Paths to the Future

By Wayne Visser, Malcolm McIntosh, Charlotte Middleton