books by collection
University - Business & Economics
Introduction to Management
Promoting Nonprofit Organizations: A Reputation Management Approach
Marketing Environment: 2004-2005
The Marketing Century: How Marketing Drives Business and Shapes Society
Managing People
Global Marketing: An Interactive Approach
The Marketer's Handbook: Reassessing Marketing Techniques for Modern Business
Reputation Management: The Key to Successful Public Relations and Corporate Communication
Corporate Reputation, Brand and Communication
Ise Marketing Principles and Best Practice
The New Strategic Brand Management: Creating and Sustaining Brand Equity Long Term
Marketing Plans: How to Prepare Them, How to Use Them
Marine Tourism: Development, Impacts and Management
Managing tourism services: A Southern African Perspective
Marketing South African Tourism and Hospitality
Strategic management supplement for SA
South African travel and tourism cases
Strategic Management for Travel and Tourism
Tourism Planning: An Integrated and Sustainable Development Approach
CIM Paper 7 Marketing Communications: Passcard: Paper 7
Communicating Corporate Change: A Practical Guide to Communication and Corporate Strategy
Management Accounting - Business Strategy Evaluation - Pocket Notes: Paper P6
CIMA Lynchpins: Paper 11
ACCA Official Lynchpin: Paper 3.5
The Book of Yo!
The Economist Guide to Management Ideas and Gurus
Ultimate Book of Business Brands: Insights from the World's 50 Greatest Brands
Marketing Services: Competing through Quality
The New Secrets of CEOs: 200 Global Chief Executives on Leading