De Pelsmacker, Prof Patrick, Geuens, Prof Maggie, Van Den Bergh, Joeri
Marketing Communications: A European Perspective
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- Books2Africa Collection
- Subjects
- Author(s)
- Published
- 5th February 2004
- Publisher
- Financial Times/ Prentice Hall
- ISBN-10
- 0273685007
- ISBN-13
- 9780273685005
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