Advertising

Managing Brand Equity: Capitalizing on the Value of a Brand Name

By Aaker

Logistics: United States Edition

By Bloomberg, David J., LeMay, Stephen B., Hanna, Joe B.

I Want to Buy Your Product... Have You Sent Me a Letter Yet?: How to Create Powerful Sales Letters,Advertisements,Flyers,Brochures,Web Pages and ... Customers and Clients to Buy from You!

By Bentley, Carol A. E

Total Relationship Marketing: Rethinking Marketing Management

By Gummesson, Evert

End of Fashion, The: How Marketing Changed the Clothing Business Forever

By Agins, Teri

Fashion Brands: Branding Style from Armani to Zara

By Tungate, Mark

Marketing Strategy: How to Prepare it - How to Implement it (CIM Student Workbook S.: Diploma)

By Fifield, Paul

The "Billboard" Guide to Music Publicity: Techniques and Tools of the Professional Publicist for Musicians, Managers, Publicists, Promoters, Record Companies

By PETTIGREW, Jim

Colour in Art and Advertising (Wonderful World of Colour S.)

By Morgan, Sally, Adrian, Morris, Richard

Marketing Plans: How to Prepare Them, How to Use Them

By Malcolm McDonald

A Creator's Guide to Transmedia Storytelling: How to Captivate and Engage Audiences across Multiple Platforms (BUSINESS BOOKS)

By Phillips, Andrea

Working the Crowd: Social Media Marketing for Business

By Eileen Brown

The Brand Gym: A Practical Workout for Boosting Brand and Business

By Taylor, David

Guerrilla Marketing Attack: New Strategies, Tactics, and Weapons for Winning Big Profits for Your Small Business

By Levinson, Jay Conrad

The Language of Advertising: Written Texts (Intertext)

By Goddard, Angela

Accounting Marketing

By Wilson, Richard M. S., Wilson R. M. S.

Book of Ideas - a journal of creative direction and graphic design - volume 1

By Radim Malinic

Advertising Works: v. 3

By Channon, Charles

The World's Best Known Marketing Secret

By Misner, Ivan R.

Building Brand Identity: A Strategy for Success in a Hostile Marketplace: 1 (New Directions in Business)

By Upshaw, Lynn B.

Making Customer Satisfaction Happen

By McNealy, R.M.

Marketing Plans

By Malcolm McDonald

FBA Product Research 101: A First-Time FBA Sellers Guide to Understanding Product Research Behind Amazon’s Most Profitable Products: 2 (Fulfillment by Amazon Business)

By Mikhail, Red

The Name of the Beast

By Neil Taylor

Optimal Database Marketing: Strategy, Development, and Data Mining

By Drozdenko, Ronald G., Drake, Perry D.

Hug Your Customers: The Proven Way to Personalize Sales and Achieve Astounding Results

By Mitchell, Jack

Prologue to Population Geography (Foundations of Economic Geography)

By Zelinsky, Wilbur

The Attention Merchants: The Epic Struggle to Get Inside Our Heads

By Wu, Tim

Brand Gap, The: Revised Edition (Aiga Design Press)

By Neumeier, Marty

The Advertising Budget: Advertiser's Guide to Budget Determination

By Broadbent, Simon, Insitute of Practitioners in Advertising