books by subject
Advertising

Colour in Art and Advertising (Wonderful World of Colour S.)

Tested Advertising Methods (Prentice Hall Business Classics)

Connected Marketing: The Viral, Buzz and Word of Mouth Revolution

Advertising Campaign Strategy: A Guide to Marketing Communication Plans

Contagious: How to Build Word of Mouth in the Digital Age

This Business of Music Marketing & Promotion (This Business of Music: Marketing & Promotion): A Practical Guide to Creating a Completely Intergrated Marketing and E-Marketing Campaign

Posters: A Concise History

The King of Madison Avenue: David Ogilvy and the Making of Modern Advertising

Inn Signs

Agencynomics: Black and White Illustrative Edition / Non Colour Image Version

Brand Flip, The: Why customers now run companies and how to profit from it (Voices That Matter)

BrandChild: Remarkable Insights into the Minds of Today's Global Kids and Their Relationship with Brands

Tales From The Marketplace (Chartered Institute of Marketing (Paperback))

Selling For Dummies

The Anatomy of Humbug: How to Think Differently About Advertising

Logistics: United States Edition

I Want to Buy Your Product... Have You Sent Me a Letter Yet?: How to Create Powerful Sales Letters,Advertisements,Flyers,Brochures,Web Pages and ... Customers and Clients to Buy from You!

Total Relationship Marketing: Rethinking Marketing Management

End of Fashion, The: How Marketing Changed the Clothing Business Forever

Fashion Brands: Branding Style from Armani to Zara

Marketing Strategy: How to Prepare it - How to Implement it (CIM Student Workbook S.: Diploma)

The "Billboard" Guide to Music Publicity: Techniques and Tools of the Professional Publicist for Musicians, Managers, Publicists, Promoters, Record Companies

Principles of Marketing (Principles of Management)

Building Brand Identity: A Strategy for Success in a Hostile Marketplace: 1 (New Directions in Business)

Making Customer Satisfaction Happen

Managing Brand Equity: Capitalizing on the Value of a Brand Name

101 Ways to Get Great Publicity

WWW Marketing 3e w/WS: Integrating the Web into Your Marketing Strategy

Advertising Principles: Choice, Challenge, Change
