books by subject

Advertising

Filter by available

The End of Advertising as We Know It

By Zyman, Sergio

B2B A To Z: Marketing Tools and Strategies That Generate Leads For Business-To-Business Companies

By Blaney, Bill

Social Media Marketing All-in-One For Dummies

By Zimmerman, Jan, Sahlin, Doug

Winning B2B Marketing

By Ryan, Christopher

Confessions of an Advertising Man

By David Ogilvy

SELLING ON THE NET PAPER

By GORDON LEWIS

Toulouse-Lautrec. The Complete Posters

By Russell Ash

Hug Your Customers: The Proven Way to Personalize Sales and Achieve Astounding Results

By Mitchell, Jack

The World's Best Known Marketing Secret

By Misner, Ivan R.

Building Brand Identity: A Strategy for Success in a Hostile Marketplace: 1 (New Directions in Business)

By Upshaw, Lynn B.

Making Customer Satisfaction Happen

By McNealy, R.M.

Managing Brand Equity: Capitalizing on the Value of a Brand Name

By Aaker

101 Ways to Get Great Publicity

By Foster, Timothy R.V.

WWW Marketing 3e w/WS: Integrating the Web into Your Marketing Strategy

By Sterne, Jim

Principles of Marketing (Principles of Management)

By Randall, Geoffrey

Greatest Sales Stories Ever Told: From the World's Best Salespeople

By Shook, Robert L.

Advertising Principles: Choice, Challenge, Change

By Vanden Bergh, Bruce G, Katz, Helen E.

Basic Marketing with Reply Card and Student CD Rom Pack - Not Available Individually - Use5617935

By Perreault

Marketing: Principles and Perspectives w/Powerweb, 4/e (Paperback) (McGraw-Hill/Irwin Series in Marketing)

By Bearden, WILLIAM, Ingram, Thomas, LaForge, Raymond

Marketing Briefs: A Revision and Study Guide

By Dibb, Sally, Simkin, Lyndon

Industrial Advertising and Publicity

By Hart, Norman A.

The Advertising Budget: Advertiser's Guide to Budget Determination

By Broadbent, Simon, Insitute of Practitioners in Advertising

FBA Product Research 101: A First-Time FBA Sellers Guide to Understanding Product Research Behind Amazon’s Most Profitable Products: 2 (Fulfillment by Amazon Business)

By Mikhail, Red

The Name of the Beast

By Neil Taylor

Optimal Database Marketing: Strategy, Development, and Data Mining

By Drozdenko, Ronald G., Drake, Perry D.

Born to Buy: The Commercialized Child and the New Consumer Culture: A Groundbreaking Exposé of a Marketing Culture That Makes Children "Believe They Are What They Own." (USA Today)

By Schor, Juliet B.

Rewind: Forty Years of Design and Advertising

By British Design Art Direction, Bullmore, Jeremy, Fletcher, Alan

Why She Buys: The New Strategy for Reaching the World's Most Powerful Consumers

By Bridget Brennan

The Economy of Cities (Pelican S.)

By Jacobs, Jane

Buyology: How Everything We Believe About Why We Buy Is Wrong

By Martin Lindstrom