Advertising

Communicating Clearly about Science and Medicine: Making Data Presentations as Simple as Possible ... But No Simpler

By John Clare

Happiness is....: Best of the Hamlet Moments

The Persuaders: The hidden industry that wants to change your mind

By James Garvey

Sweet Memories

By Robert Opie

NY Ballantine Books Think And Grow Rich

Marketing Communications: Offline and Online Integration, Engagement and Analytics

By Ze Zook, PR Smith

A Reader in Marketing Communications

By Philip Kitchen, Patrick de Pelsmacker, Lynne Eagle, Don E. Schultz

Driving Brand Value: Using Integrated Marketing to Manage Profitable Stakeholder Relationships

By Tom Duncan, Sandra E. Moriarty

IMC, The Next Generation

By Don Schultz, Heidi Schultz

Advertising Promotion and Other Aspects of Integrated Marketing Communications

By Terence A. Shimp

The Routledge Companion to Media and Human Rights

By Howard Tumber (City University London, UK), Silvio Waisbord (George Washington University, USA)

Coolbrands 2015/2016: An Insight into Some of Britain's Coolest Brands

By Superbrands UK Ltd.

Marketing Research Essentials

By McDaniel Jr., Carl, Gates, Roger

The Invisible Computer (MIT Press): Why Good Products Can Fail, the Personal Computer Is So Complex, and Information Appliances Are the Solution

By Norman, Donald A.

Limitless: Leadership that Endures

By Ahmed, Ajaz

Kiss & Sell - Writing for Advertising

By Robert Sawyer

Facebook Marketing: The Essential Guide for Businesses & Community Groups: The Essential Guide for Irish Organisations

By McDonnell, Louise

Understanding Digital Marketing: Marketing Strategies for Engaging the Digital Generation

By Ryan, Damian

In Defence of Open Society: The Legendary Philanthropist Tackles the Dangers We Must Face for the Survival of Civilisation

By Soros, George

Dirty Politics: Deception, Distraction and Democracy

By Jamieson, Kathleen Hall

Digital Labour and Karl Marx

By Fuchs, Christian

Ultimate Guide to Pay Per Click Advertising: Join the Top 3% Capturing Sales from Search Advertising-and Outsmart 97% of the Competition (Ultimate Series)

By Stokes, Richard

Hegarty on Creativity: There are No Rules

By John Hegarty

Wordcraft: The Art of Turning Little Words Into Big Business

By Alex Frankel

Predatory Thinking: A Masterclass in Out-Thinking the Competition

By Dave Trott

The Advertising Concept Book: Think Now, Design Later

By Pete Barry

Platform: Get Noticed in a Noisy World

By Michael Hyatt

Customer Connections: New Strategies for Growth

By Robert E. Wayland, Paul M. Cole

The Copywriter's Handbook

By Bly, Robert

Guerrilla Trade Show Selling: New Unconventional Weapons and Tactics to Meet More People, Get More Leads, and Close More Sales

By Jay Conrad Levinson, Mark S. A. Smith, Orvel Ray Wilson