Advertising

Advertising Attack

By Laura Hensley

Advertising Management 5ed

By Aaker

Free Gift Inside!!: Forget the Customer. Develop Marketease

By Stephen Brown (University of Ulster)

Marketing Research: Measurement, Method and Application

By Raymond Kent

marketing

By armstrong-gary

Marketing and the Bottom Line: Marketing and the Bottom Line

By Tim. Ambler

Globalizing Ideal Beauty: Women, Advertising, and the Power of Marketing

By D. Sutton

Marketing to the New Majority: Strategies for a Diverse World

By David Burgos, Ola Mobolade

Brand Aesthetics

By G. Mazzalovo

Brandsimple: How the Best Brands Keep it Simple and Succeed

By Allen P. Adamson

Communicating Clearly about Science and Medicine: Making Data Presentations as Simple as Possible ... But No Simpler

By John Clare

Happiness is....: Best of the Hamlet Moments

The Persuaders: The hidden industry that wants to change your mind

By James Garvey

Sweet Memories

By Robert Opie

Platform: Get Noticed in a Noisy World

By Michael Hyatt

In Defence of Open Society: The Legendary Philanthropist Tackles the Dangers We Must Face for the Survival of Civilisation

By Soros, George

Dirty Politics: Deception, Distraction and Democracy

By Jamieson, Kathleen Hall

Digital Labour and Karl Marx

By Fuchs, Christian

Ultimate Guide to Pay Per Click Advertising: Join the Top 3% Capturing Sales from Search Advertising-and Outsmart 97% of the Competition (Ultimate Series)

By Stokes, Richard

Coolbrands 2015/2016: An Insight into Some of Britain's Coolest Brands

By Superbrands UK Ltd.

The Copywriter's Handbook

By Bly, Robert

Guerrilla Trade Show Selling: New Unconventional Weapons and Tactics to Meet More People, Get More Leads, and Close More Sales

By Jay Conrad Levinson, Mark S. A. Smith, Orvel Ray Wilson

Customer Connections: New Strategies for Growth

By Robert E. Wayland, Paul M. Cole

Doing News Framing Analysis: Empirical and Theoretical Perspectives

By Paul D'Angelo, Jim A. Kuypers

Hegarty on Creativity: There are No Rules

By John Hegarty

Kleppner's Advertising Procedure: United States Edition

By W. Ronald Lane, Karen Whitehill King, J. Thomas Russell

It's Not How Good You Are, It's How Good You Want to Be: The world's best-selling book by Paul Arden

By Paul Arden

Marketing Hospitality

By Cathy H. C. Hsu, Tom Powers

Brand Gap, The: Revised Edition

By Marty Neumeier

Museum Marketing

By Ruth Rentschler, Anne-Marie Hede