books by subject
Brands & Corporate Identity

Power Selling

Do Something Different: Proven Marketing Techniques to Transform Your Business

essentials-of-marketing

The End of Advertising as We Know it

Customer is King: How to Exceed Their Expectations

PR Power: Inside Secrets from the World of Spin

It's Not About Size: Bigger Brands for Smaller Businesses

Little e, Big Commerce: How to Make a Profit Online

Strategic Brand Management: United States Edition

Fashion Marketing

Fashion Brands: Branding Style from Armani to Zara

Marketing Research: An Applied Approach, Updated Second Edition

Quest for Loyalty: Creating Value Through Partnership (Harvard Business Review Book Series,)

The Future of Capitalism: How Today's Economic Forces Will Shape Tomorrow's World

Say It with Presentations, Second Edition, Revised & Expanded

E–Mail Marketing For Dummies

Storytelling with Data: A Data Visualization Guide for Business Professionals

The Limits of Capitalism: An Approach to Globalization Without Neoliberalism

Wannabe A Writer We've Heard Of?

Damn Good Advice (For People with Talent!): How To Unleash Your Creative Potential by America's Master Communicator, George Lois

The Support Economy: Why Corporations are Failing Individuals and the Next Episode of Capitalism

Legal Foundations of Free Markets

Good Business: Your World Needs You

Traction: How Any Startup Can Achieve Explosive Customer Growth

Appreciative Inquiry for Change Management: Using AI to Facilitate Organizational Development

The 86 Percent Solution: How to Succeed in the Biggest Market Opportunity of the Next 50 Years

Wally Olins on Branding

The Marketing Director's Handbook: The Definitive Guide to Superior Marketing for Business and Boardroom Success: Volume 1

The Alchemists: Inside the secret world of central bankers
