Brands & Corporate Identity

Direct and Database Marketing: Targeting Interaction Control and Continuity

By MCCORKELL, Graeme

Marketing Tourism Products: Concepts, Issues, Cases

By A.V. Seaton (University of Strathclyde), M.M. Bennett (University of Surrey)

The Alchemists: Inside the secret world of central bankers

By Neil Irwin

The Marketing Director's Handbook: The Definitive Guide to Superior Marketing for Business and Boardroom Success: Volume 1

By Tim Arnold, Guy Tomlinson

Wally Olins on Branding

By Wally Olins

Commonsense Marketing for Non-marketers: Straightforward Techniques for Spectacular Results

By Alison Baverstock

Power Selling

By Jeffrey Weiss, Michael Friedman

Storytelling with Data: A Data Visualization Guide for Business Professionals

By Cole Nussbaumer Knaflic

E–Mail Marketing For Dummies

By Arnold, John

Say It with Presentations, Second Edition, Revised & Expanded

By Gene Zelazny

The Future of Capitalism: How Today's Economic Forces Will Shape Tomorrow's World

By Lester C. Thurow

Quest for Loyalty: Creating Value Through Partnership (Harvard Business Review Book Series,)

By Reichheld, Frederick F., Cook, Scott

Marketing Research: An Applied Approach, Updated Second Edition

By David F. Birks, Naresh Malhotra

Fashion Brands: Branding Style from Armani to Zara

By Mark Tungate

Fashion Marketing

By Tony Hines (Manchester Metropolitan University, UK)

Start Something That Matters

By Blake Mycoskie

Amul's India : Based on 50 Years of Amul Advertising by Dacuncha Communication

By Santosh Desai, Gujarat Co-operative Milk Marketing Federation Ltd.

Marketing and General Practice

By Gilligan, Colin, Lowe, Robin

Wave 4: Network Marketing in the 21st Century

By Poe, Richard

Marketing: A Behavioural Analysis

By Peter M. Chisnall

Flavourings in Food

By Agriculture, Fish.& Food, Min.of

Marketing Judo: Building Your Business Using Brains Not Budget

By John Barnes, Richard Richardson

Inside Intuit: How the Makers of Quicken Beat Microsoft and Revolutionized an Entire Industry

By Kathy Schroeder

Monet by Himself: Paintings and Drawings, Pastels and Letters

By Richard Kendal

The Spin Selling Fieldbook : Practical Tools, Methods, Exercises and Resources

By Rackham, Neil

Resonate: Present Visual Stories that Transform Audiences

By Nancy Duarte

The Growth Illusion: How Economic Growth Has Enriched the Few, Impoverished the Many and Endangered the Planet

By Richard Douthwaite

PR Power: Inside Secrets from the World of Spin

By Amanda Barry-Hirst, Sir Richard Branson

The End of Advertising as We Know it

By Sergio Zyman, Armin Brott

Customer is King: How to Exceed Their Expectations

By Robert Craven, Sir Richard Branson