books by subject
Brands & Corporate Identity
Corporate Reputation, Brand and Communication
Ise Marketing Principles and Best Practice
The New Strategic Brand Management: Creating and Sustaining Brand Equity Long Term
Principles of Marketing European Edition
Marketing Plans: How to Prepare Them, How to Use Them
Marketing South African Tourism and Hospitality
Ultimate Book of Business Brands: Insights from the World's 50 Greatest Brands
Marketing Services: Competing through Quality
Scoring Points: How Tesco Continues to Win Customer Loyalty
Relationship Marketing
Marketing Finance
Marketing Environment: 2006/07
Strategic Marketing in Practice: 05/06
Effective Management for Marketing: 2002-2003
Making The Most of Your Corporate Brand
Marketing in Practice: 2007/08
Marketing Planning: 2005-2006
Marketing Research and Information: 2005-2006
Marketing Fundamentals: 05/06
International Marketing Strategy: 2003-2004
Cim Diploma - Paper 9: Integrated Marketing Communications: Exam Dates - 12-01, 06-02: Study Text (2001)
Facets of Corporate Identity, Communication and Reputation
CIM Advanced Certificate (Stage 2) Paper 6 Marketing Planning: Study Text
CIM - 11 Managing Marketing Performance: Study Text
Essentials of Marketing
Marketing Plans for Services: A Complete Guide
Credit Scoring for Risk Managers: The Handbook for Lenders
Marketing Plans: How to Prepare Them, How to Use Them
Strategic Marketing in Practice: 2004-2005
