books by subject
Brands & Corporate Identity

The Growth Illusion: How Economic Growth Has Enriched the Few, Impoverished the Many and Endangered the Planet

Resonate: Present Visual Stories that Transform Audiences

CIM - 11 Managing Marketing Performance: Study Text

Scoring Points: How Tesco Continues to Win Customer Loyalty

Relationship Marketing

Marketing Finance

Marketing Environment: 2006/07

Strategic Marketing in Practice: 05/06

Effective Management for Marketing: 2002-2003

Making The Most of Your Corporate Brand

Marketing in Practice: 2007/08

Marketing Planning: 2005-2006

Marketing Research and Information: 2005-2006

Marketing Fundamentals: 05/06

International Marketing Strategy: 2003-2004

Cim Diploma - Paper 9: Integrated Marketing Communications: Exam Dates - 12-01, 06-02: Study Text (2001)

Facets of Corporate Identity, Communication and Reputation

CIM Advanced Certificate (Stage 2) Paper 6 Marketing Planning: Study Text

Amul's India : Based on 50 Years of Amul Advertising by Dacuncha Communication

Monet by Himself: Paintings and Drawings, Pastels and Letters

Inside Intuit: How the Makers of Quicken Beat Microsoft and Revolutionized an Entire Industry

Marketing Judo: Building Your Business Using Brains Not Budget

Flavourings in Food

Marketing: A Behavioural Analysis

Wave 4: Network Marketing in the 21st Century

Marketing and General Practice

Marketing Plans for Services: A Complete Guide

Credit Scoring for Risk Managers: The Handbook for Lenders

Marketing Plans: How to Prepare Them, How to Use Them
