books by subject
Brands & Corporate Identity
Making Money on the Net Made Painless: The Smart Guide to Making and Saving Money with Your PC
Managing a Sales Team: Techniques for Field Sales-managers
Marketing Communications: A Brand Narrative Approach
Marketing
Guerrilla Trade Show Selling: New Unconventional Weapons and Tactics to Meet More People, Get More Leads, and Close More Sales
The Bling Dynasty: Why the Reign of Chinese Luxury Shoppers Has Only Just Begun
The Case for Creativity: Three Decades Evidence of the Link Between Imaginative Marketing and Commercial Success
Mafia: The Necessary Reference to Organized Crime
Measuring the Success of Your Website: A Custom-Centric Approach to Website Management
Creating Value Through People: Discussions with Talent Leaders
Selling With Integrity
Customer Connections: New Strategies for Growth
The Green Marketing Manifesto
Focus: The Future of Your Company Depends On It
You Can't Teach a Kid to Ride a Bike at a Seminar
Strategic Marketing: A Practical Approach
Marketing for Hospitality and Tourism, Global Edition
Essentials of Services Marketing
Value-added Marketing: Marketing Management for Superior Results
Marketing Innovations for Sustainable Destinations
Consumer Behavior
A Knight of the Seven Kingdoms
Feed Me!: Celebrating Food Design Through Visual Identities
Wordcraft: The Art of Turning Little Words Into Big Business
Do Purpose: Why Brands with A Purpose Do Better and Matter More
Do Open: How A Simple Email Newsletter Can Transform Your Business
Brand Gap, The: Revised Edition
The Designful Company: How to build a culture of nonstop innovation
Small Data: The Tiny Clues That Uncover Huge Trends
