books by subject

Public Relations

Filter by available

The New Rules of Marketing & PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly

By Scott, David Meerman

The New Rules of Marketing and PR: How to Use Social Media, Blogs, News Releases, Online Video, and Viral Marketing to Reach Buyers Directly

By Scott, David Meerman

Science, Technology and Global Governance (Science, Technology, and the International Political Economy Series)

By De La Mothe, John R.

Developing Innovation Systems: Mexico in a Global Context (Science, Technology & the IPE)

By Cimoli, Mario

Company image and reality: A critique of corporate communications

By David Bernstein

How to Win Customers and Keep Them for Life

By LeBoeuf, Michael

The Expressive Organization: Linking Identity, Reputation, and the Corporate Brand

By Schultz, Majken

Interpreters for Nigeria

By Davis, Morris

The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases & Viral Marketing to Reach Buyers Directly

By Scott

Richard Asher Talking Sense

By Richard Asher 9edited By Sir Francis Avery jones)

Logo and Letterhead (Design Library)

By Knapp, Stephen

Exploring Virtuality Within and Beyond Organizations: Social, Global and Local Dimensions (Technology, Work and Globalization)

By Panteli, N., Chiasson, M.

Brilliant Networking: What the best networkers know, say and do

By D'Souza, Steven

Practical Public Relations

By Black, Sam

Prologue to Population Geography (Foundations of Economic Geography)

By Zelinsky, Wilbur

Public Relations

By Lloyd, Herbert

Beyond Spin: The Power of Strategic Corporate Journalism (Jossey-Bass Business & Management)

By Kounalakis, Markos

Who's Got Your Back: the Breakthrough Program to Build Deep, Trusting Relationships That Create Success - and Won't Let You Fail

By Ferrazzi, Keith

101 Ways to Get Great Publicity

By Foster, Timothy R.V.

Corporate Charisma: How to Achieve World-class Recognition by Maximising Your Company's Image, Brands and Culture

By Temporal, Paul, Alder, Harry

Ongoing Crisis Communication: Planning, Managing, and Responding

By Coombs, Timothy

Corporate Diplomacy: Building Reputations and Relationships with External Stakeholders

By Henisz, Witold J.

Essential Event Planning Kit

By Harris, Godfrey

The "Billboard" Guide to Music Publicity: Techniques and Tools of the Professional Publicist for Musicians, Managers, Publicists, Promoters, Record Companies

By PETTIGREW, Jim

Contracting for Public Services: Output-based Aid and Its Applications

By International Finance Corporation, Brook, Penelope, Smith, Suzanne M.

Public Affairs in Practice: A Practical Guide to Lobbying (PR In Practice)

By Thomson, Stuart, John, Steve

Handbook of Financial Public Relations

By Bowman, Pat, Shaar, Susan

Introduction to Public Relations

By Black, Sam

Groundswell, Expanded and Revised Edition: Winning in a World Transformed by Social Technologies

By Li, Charlene, Bernoff, Josh

Tackling NHS Jargon: Getting the Message Across

By Carr, Sarah