books by subject
Public Relations

The New Rules of Marketing & PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly

The New Rules of Marketing and PR: How to Use Social Media, Blogs, News Releases, Online Video, and Viral Marketing to Reach Buyers Directly

Science, Technology and Global Governance (Science, Technology, and the International Political Economy Series)

Developing Innovation Systems: Mexico in a Global Context (Science, Technology & the IPE)

Company image and reality: A critique of corporate communications

How to Win Customers and Keep Them for Life

The Expressive Organization: Linking Identity, Reputation, and the Corporate Brand

Interpreters for Nigeria

The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases & Viral Marketing to Reach Buyers Directly

Richard Asher Talking Sense

Logo and Letterhead (Design Library)

Exploring Virtuality Within and Beyond Organizations: Social, Global and Local Dimensions (Technology, Work and Globalization)

Brilliant Networking: What the best networkers know, say and do

Practical Public Relations

Prologue to Population Geography (Foundations of Economic Geography)

Public Relations

Beyond Spin: The Power of Strategic Corporate Journalism (Jossey-Bass Business & Management)

Who's Got Your Back: the Breakthrough Program to Build Deep, Trusting Relationships That Create Success - and Won't Let You Fail

101 Ways to Get Great Publicity

Corporate Charisma: How to Achieve World-class Recognition by Maximising Your Company's Image, Brands and Culture

Ongoing Crisis Communication: Planning, Managing, and Responding

Corporate Diplomacy: Building Reputations and Relationships with External Stakeholders

Essential Event Planning Kit

The "Billboard" Guide to Music Publicity: Techniques and Tools of the Professional Publicist for Musicians, Managers, Publicists, Promoters, Record Companies

Contracting for Public Services: Output-based Aid and Its Applications

Public Affairs in Practice: A Practical Guide to Lobbying (PR In Practice)

Handbook of Financial Public Relations

Introduction to Public Relations

Groundswell, Expanded and Revised Edition: Winning in a World Transformed by Social Technologies
