Public Relations

The Reputation Game: The Art of Changing How People See You

By David Waller, Rupert Younger

THE GROWTH OF THE PUBLIC SECTOR: Theories and International Evidence

By Norman Gemmell

CIM Advanced Certificate (Stage 2) Paper 7 Marketing Communications: Study Text

By BPP

Approaches to Sustainable Development

By Richard M. Auty, Katrina Brown

Handbook of Key Customer Relationship Management

By Ken Burnett

The PR Bootcamp: Take Your Business from Invisible to Unstoppable

By Angelica Malin

How to Present Like a Pro: Getting People to See Things Your Way

By Lani Arredondo

Developing High Performance People: The Art Of Coaching

By Barbara Mink, Keith Owen, Oscar Mink

Understanding Sports Coaching: The Social, Cultural and Pedagogical Foundations of Coaching Practice

By Tania G. Cassidy, Robyn L. Jones, Paul Potrac

Public Relations

By J.Harvey Smith

Proposal Savvy: Creating Successful Proposals for Media Projects

By Parsigian, Elise K.

Digital Marketing: Integrating Strategy and Tactics with Values, A Guidebook for Executives, Managers, and Students

By Kaufman, Ira, Horton, Chris

Actions Speak Louder: Management Guide to Corporate Social Responsibility

By Clutterbuck, David, Dearlove, Liz, Snow, Deborah, Davies, Howard

Obtaining the Views of Health Service Users About Quality of Information

By McIver, Shirley

Reward Management: A critical text (Routledge Studies in Employment Relations)

By White, Geoff, Druker, Janet

The Caterpillar Factory: Kick Start Your Career in the PR Business

By Vyvyan Kinross

The Management and Practice of Public Relations

By Stone, Norman

CREATIVITY IN PUBLIC RELATIONS (Pr in Practice Series)

By Green, Andy

E-PR Essential Guide to PR on the Internet: The Essential Guide to Public Relations on the Internet

By Matt Haig

Do Open: How A Simple Email Newsletter Can Transform Your Business

By David Hieatt

Museum Branding: How to Create and Maintain Image, Loyalty, and Support

By Margot A. Wallace

Marketing and PR: Getting Customers and Keeping Them...without Breaking the Bank

By Philip Holden, Nick Wilde

Knowledge Unplugged: The McKinsey Global Survey of Knowledge Management

By J. Kluge, W. Stein, T. Licht

Viral Loop

By Adam Penenberg

Big Idea

By Jones Robert

Quality: Total Customer Service

By Lynda King Taylor

Public Relations: Principles and Practice

By Philip Kitchen (University of Hull)

Public Relations Strategy

By Sandra M Oliver, FCIPR PhD (Emeritus Professor (WLBS))

Corporate Coach: How to Build a Team of Loyal Customers and Happy Employees

By James B. Miller

Packaging the Presidency: A History and Criticism of Presidential Campaign Advertising

By Kathleen Hall Jamieson (Professor and Dean, Annenberg School for Communication, Professor and Dean, University of Pennsylvania)