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Service Management and Marketing: Customer Management in Service

By Grönroos, Christian

Marketing Planning: Strategy, Environment and Context

By Blythe, Jim

Business-to-Business Marketing (SAGE Advanced Marketing Series)

By Ross Brennan, Louise Canning, Raymond McDowell

Services Marketing (McGraw-Hill International Editions Series)

By Zeithaml, Valarie A., Bitner, Mary Jo

Handbook of Islamic Marketing (Research Handbooks in Business and Management Series)

By Sandıkcı, Özlem, Rice, Gillian

The Expressive Organization: Linking Identity, Reputation, and the Corporate Brand

By Schultz, Majken

Rain Making: Professional's Guide to Attracting New Clients

By Harding, Ford

Leger Gmm (Cameo) (Great Modern Masters)

By Faerna, Jose Maria

Loyalty 3.0: How to Revolutionize Customer and Employee Engagement with Big Data and Gamification (BUSINESS BOOKS)

By Paharia, Rajat

101 Ways to Get More Customers from the Internet in 2014: Fast, effective and future-proof online marketing strategies for businesses: Volume 3 (Online Marketing Guides from Exposure Ninja)

By Kitchen, Tim, Sharma, Amen, Prashar, Kavita, De La Victoria, Mike, Famador, Kevin

Experiential Marketing

By Schmitt, Bernd H.

Principles of Direct and Database Marketing

By Tapp, Alan

How Come You Can't Identify Your Key Customers?: The Essential Guide to Key Account Selection (If You're So Brilliant)

By Cheverton, Peter

The Choice Factory: 25 behavioural biases that influence what we buy

By Richard Shotton

The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases & Viral Marketing to Reach Buyers Directly

By Scott

An Introduction to Drawing Flowers

By Stevens, Margaret

THE SUBJECT STEVE

By Lipsyte

Borderless World

By Kenichi, Ohmae

The Discipline of Market Leaders

By Treacy, Michael, Wiersema, Fred

Sales On A Beermat

By Southon & West

Economics: An Introduction for Students of Business and Marketing Published in association with the Chartered Institute of Marketing (Marketing Series: Student)

By Livesey, Frank

Cool Brands (Download)

By Powell, Jillian

Alchemy: The Magic of Original Thinking in a World of Mind-Numbing Conformity

By Sutherland, Rory

New Public Sector Marketing

By Chapman, David, Cowdell, Theo

Strategic Marketing for NonProfit Organizations: United States Edition

By Andreasen, Alan, Kotler, Philip T.

Royal Assassin: Book 2 (The Farseer Trilogy)

By Hobb, Robin

Marketing Management: United States Edition

By Kotler, Philip T., Keller, Kevin Lane

The Global Brand: How to Create and Develop Lasting Brand Value in the World Market

By Hollis, Nigel

100 Great Branding Ideas (100 Great Ideas)

By Sarah McCartney

Strategic Brand Management: A European Perspective

By Keller, Dr Kevin Lane, Aperia, Dr Tony, Georgson, Mats