books by subject

Brands & Corporate Identity

Filter by available

Einstein's Universe

By Nigel Calder

HBR's 10 Must Reads on Communication (with featured article "The Necessary Art of Persuasion," by Jay A. Conger)

By Review, Harvard Business, Cialdini, Robert B., Morgan, Nick, Tannen, Deborah

A Beautiful Constraint: How To Transform Your Limitations Into Advantages, and Why It′s Everyone′s Business

By Barden, Mark, Morgan, Adam

Relationship Management and the Management of Projects

By Smyth, Hedley

Winning with the P&G: 99 Principles and Practices of Procter & Gamble's Success

By Decker, Charles

Tales From The Marketplace (Chartered Institute of Marketing (Paperback))

By Piercy, Nigel

Small Business Guide: Effective Marketing (Small Business Guides)

By Hingston, Peter, Hayward, Adele

Five Star Service: How to deliver exceptional customer service (3rd Edition)

By Heppell, Michael

Cracking the Sales Management Code: The Secrets to Measuring and Managing Sales Performance (BUSINESS BOOKS)

By Jordan, Jason, Vazzana, Michelle

BrandChild: Remarkable Insights into the Minds of Today's Global Kids and Their Relationship with Brands

By Lindstrom, Martin, Seybold, Patricia B

The Shape of a Pocket

By Berger, John

The Pirate Inside: Building a Challenger Brand Culture Within Yourself and Your Organizations

By Morgan, Adam

Brand Flip, The: Why customers now run companies and how to profit from it (Voices That Matter)

By Neumeier, Marty

Agencynomics: Black and White Illustrative Edition / Non Colour Image Version

By Gallagher, Mr Spencer, Hoole, Peter, Thompson, Jazz

Assassin’s Apprentice: Robin Hobb: Book 1 (The Farseer Trilogy)

By Hobb, Robin

Personal Branding For Brits: How to promote yourself, raise your profile and get ahead...without sounding like an idiot

By Holloway, Jennifer

The Business of the 21st Century

By Robert T. Kiyosaki

Queens of England

By Softly, Barbara

Macroeconomics: A European Text

By Burda, Michael, Wyplosz, Charles

Social Marketing: Why should the Devil have all the best tunes?

By Hastings, Gerard

Marketing (Teach Yourself)

By Stapleton, John

Mcheshi Goes to the Market (McHeshi series)

By Kitsao, Jay

Macroeconomics: A European Text

By Burda, Michael, Wyplosz, Charles

Services Marketing

By Lovelock, Christopher H.

The Best Service is No Service: How to Liberate Your Customers from Customer Service, Keep Them Happy, and Control Costs

By Price, Bill, Jaffe, David

Formatting and Submitting Your Manuscript (Writer's Market Library Series)

By Neff, Jack, Glenda, Prues, Don, Market, the editors of Writer's

Hypercompetition

By D'Aveni, Richard A.

Marketing Everybody's Business

By Needham, Mr David, Dransfield, Mr Rob

The Business of Brands

By Miller, Jon, Muir, David

International Marketing

By Terpstra, Vern, Sarathy, R., Ravi