books by subject
Brands & Corporate Identity

HBR's 10 Must Reads on Managing People (with featured article "Leadership That Gets Results," by Daniel Goleman)

Marketing: An Introduction

Cosmopolis

Contagious: Why Things Catch on

Digital Minds: 12 Things Every Business Needs to Know About Digital Marketing (2nd Edition)

Judge This (TED)

Influence: How social media influencers are shaping our digital future

Tickle: Digital Marketing for Tech Companies: How to Land a Big Fish Using Social Media

Marketing: An Introduction

Soldier Life and Secret Service, Prisons and Hospitals (v. 4) (Photographic History of the Civil War)

Introduction to Chinese Brush Painting

The Mentor: 15 Keys to Success in Sales, Business, and Life

Marketing to Home-based Businesses

Rain Making: Professional's Guide to Attracting New Clients

Visual Merchandising and Display

Mothers and Children (Celebrations in Art Series)

Marketing Moves: A New Approach to Profits, Growth, and Renewal

Changing Minds: The Art and Science of Changing Our Own and Other People's Minds (Leadership for the Common Good)

Beyond the Core: Expand Your Market Without Abandoning Your Roots

The Complete Gilbert & Sullivan: Librettos from All Fourteen Operettas (Complete & Unabridged)

Skyscrapers

Risk Based e-Business Testing (Computing Library S.)

Guerrilla Publicity: Hundreds of Sure-fire Tactics... (Guerrilla S.)

Cold Calling Techniques 5th Edition: That Really Work!

Emotional Branding: The New Paradigm for Connecting Brands to People

Creating the Perfect Design Brief: How to Manage Design for Strategic Advantage

Vault Career Guide to Marketing & Brand Management

How to Beat the 80/20 Rule in Selling

The Invisible Grail: In Search of the True Language of Brands
