books by subject
Brands & Corporate Identity

Retail Disruptors: The Spectacular Rise and Impact of the Hard Discounters

Value Proposition Design: How to Create Products and Services Customers Want (The Strategyzer Series)

Strategic Performance Management

Brilliant Selling

Kellogg on Marketing 2e

Fundamentals of Marketing

The Packaging and Design Templates Sourcebook (Graphic Design) ROTOVISION Edition by Herriott, Luke [2007]

CIM 12 Managing Corporate Reputation: Study Text

Marketing Communications: discovery, creation and conversations

Principles and Practice of Marketing

CIM 10 Analysis and Decisions: Study Text

Essentials of Marketing

Successful Selling in a Week

International Marketing

Key Marketing Skills: Strategies, Tools and Techniques for Marketing Success

Content Strategy: Connecting the Dots Between Business, Brand, and Benefits

CRM in Financial Services: A Practical Guide to Making Customer Relationship Marketing Work

The Reputation Game: The Art of Changing How People See You

How to Write and Sell a Book Proposal

Measuring Empowerment: Cross-Disciplinary Perspectives

The Sales Acceleration Formula: Using Data, Technology, and Inbound Selling to go from $0 to $100 Million

Predictable Revenue

Perennial Seller: The Art of Making and Marketing Work that Lasts

Insanely Simple: The Obsession That Drives Apple's Success

Twitter Power: How to Dominate Your Market One Tweet at a Time

Building Great Customer Experiences

The New Successful Large Account Management: How to Hold onto Your Most Important Customers and Turn Them into Long Term Assets

Quality: Total Customer Service ("Sunday Times" Business Skills S.)

Blue Ocean Strategy: How To Create Uncontested Market Space And Make The Competition Irrelevant
