books by subject
Brands & Corporate Identity

Marketing Communications: Engagement, Strategies and Practice

Growth Hacker Marketing: A Primer on the Future of PR, Marketing and Advertising

The Art of Being a Brilliant Teenager

Influence: Science and Practice: United States Edition

Fashion Merchandising: Principles and Practice

Infographics: The Power of Visual Storytelling

Brand Warriors: Corporate Leaders Share Their Winning Strategies

The One Minute Salesperson

Negotiate to Close: How to Make More Successful Deals

22 Immutable Laws of Marketing

The Borderless World

The Hard Sell: The Art of Street-wise Selling

Brand Warriors: Corporate Leaders Share Their Winning Strategies

No Logo

Mistakes in the Background

Building Strong Brands

Service Breakthroughs: Changing the Rules of the Game

Strategic Brand Management: New Approaches to Creating and Evaluating Brand Equity

Handbook of Demographics for Marketing and Advertising: New Trends in the American Marketplace

Marketing Imagination, New, Expanded Edition

Rethinking Business-to-business Marketing

Advertising, Promotion and Supplemental Aspects of Integrated Marketing Communications (The Dryden Press Series in Marketing)

Marketing Management

Consumer Behaviour

Competitive Marketing: A Strategic Approach

Marketing in Perspective

Sales Management: The Complete Marketeer's Guide

Mavericks at Work: Why the Most Original Minds in Business Win

Model: The Ugly Business of Beautiful Women
