Brands & Corporate Identity

Value Proposition Design: How to Create Products and Services Customers Want (The Strategyzer Series)

By Osterwalder, Alexander, Pigneur, Yves, Bernarda, Gregory, Smith, Alan, Papadakos, Trish

Strategic Performance Management

By Bernard Marr, Dina Gray

Brilliant Selling

By Tom Bird, Jeremy Cassell

Kellogg on Marketing 2e

By A Tybout

Fundamentals of Marketing

By Paul Baines (Professor of Political Marketing and Associate Dean (Business & Civic Engagement), Professor of Political Marketing and Associate Dean (Business & Civic Engagement), University of Leicester School of Business), Sophie Whitehouse (Teaching...

The Packaging and Design Templates Sourcebook (Graphic Design) ROTOVISION Edition by Herriott, Luke [2007]

CIM 12 Managing Corporate Reputation: Study Text

By BPP Learning Media

Marketing Communications: discovery, creation and conversations

By Chris Fill, Sarah Turnbull

Principles and Practice of Marketing

By Jim Blythe

CIM 10 Analysis and Decisions: Study Text

By BPP Learning Media

Essentials of Marketing

By Paul Baines (Reader in Marketing and Director, MSc Strategic Marketing, School of Management, Cranfield University), Chris Fill (Director and Founder of Fillassociates, and formerly a Principal Lecturer at the University of Portsmouth), Kelly Page (Lec...

Successful Selling in a Week

By Christine Harvey

International Marketing

By Pervez Ghauri, Philip Cateora

Key Marketing Skills: Strategies, Tools and Techniques for Marketing Success

By Peter Cheverton

Content Strategy: Connecting the Dots Between Business, Brand, and Benefits

By Rahel Anne Bailie, Noz Urbina

CRM in Financial Services: A Practical Guide to Making Customer Relationship Marketing Work

By Merlin Stone, Bryan Foss

The Reputation Game: The Art of Changing How People See You

By David Waller, Rupert Younger

How to Write and Sell a Book Proposal

By Stella Whitelaw, Spencer Hart

Measuring Empowerment: Cross-Disciplinary Perspectives

By Deepa Narayan

The Sales Acceleration Formula: Using Data, Technology, and Inbound Selling to go from $0 to $100 Million

By Roberge, Mark

Predictable Revenue

By Aaron Ross, Marylou Tyler

Perennial Seller: The Art of Making and Marketing Work that Lasts

By Ryan Holiday

Insanely Simple: The Obsession That Drives Apple's Success

By Ken Segall

Twitter Power: How to Dominate Your Market One Tweet at a Time

By Joel Comm, Ken Burge, ANTHONY ROBBINS

Building Great Customer Experiences

By Colin Shaw, John Ivens

The New Successful Large Account Management: How to Hold onto Your Most Important Customers and Turn Them into Long Term Assets

By Robert B Miller, Stephen E Heiman, Tad Tuleja

Rethinking the Sales Force: Redefining Selling to Create and Capture Customer Value

By John DeVincentis, Neil Rackham

Humour, Work and Organization

By Westwood, Robert, Rhodes, Carl

Services Marketing

By Valarie A. Zeithaml, Mary Jo Bitner

Quality: Total Customer Service ("Sunday Times" Business Skills S.)

By Taylor, Lynda King