books by subject
Brands & Corporate Identity
Marketing Management: Analysis, Planning and Control (The Prentice-Hall series in marketing)
Marketing: An Introduction
Marketing Today: Success, Failures and Turnarounds
Marketing Management: Analysis, Planning, Implementation and Control
Services Marketing: People, Technology, Stragegy (LIVRE ANGLAIS)
Selling Blue Elephants: How to make great products that people want BEFORE they even know they want them
Public Relations Practices: Managerial Case Studies and Problems
Marketing: Real People, Real Choices: International Edition
Services Marketing: Text, Cases and Readings
The Strategy and Tactics of Pricing: A Guide to Profitable Decision-making
Using Research in Public Relations: Applications to Program Management
Death of a Salesman (Penguin Modern Classics)
The Portable Arthur Miller (Viking Portable Library)
Death of a Salesman: Certain Private Conversations in Two Acts And a Requiem (Penguin Twentieth Century Classics S.)
Even More Offensive Marketing: An Exhilarating Action Guide to Winning in Business
Death of a Salesman: Certain Private Conversations in Two Acts And a Requiem (Penguin plays & screenplays)
Up the Down Escalator: Why the Global Pessimists are Wrong
Purple Cow: Transform Your Business by Being Remarkable
Free Prize Inside: The Next Big Marketing Idea
All Marketers Are Liars: The Power of Telling Authentic Stories in a Low-Trust World: The Power of of Telling Authentic Stories in a Low-trust World
Real Cooking
The 30-Minute Cook
Real Fast Food
Death of a Salesman: Certain Private Conversations in Two Acts and a Requiem (Penguin Modern Classics)
Marketing Success Stories 5E
From Bench to Market: The Evolution of Chemical Synthesis
A Dictionary of Marketing (Oxford Quick Reference)
Macroeconomics: A European Text
Strategic Brand Management
