books by subject
Brands & Corporate Identity
WWW Marketing 3e w/WS: Integrating the Web into Your Marketing Strategy
The Packaging and Design Templates Sourcebook (c/w CD-rom)
Pattern Recognition (Blue Ant)
Prospecting: The Key to Sales Success (Better Management Skills S.)
Managing Brand Equity: Capitalizing on the Value of a Brand Name
Building Brand Identity: A Strategy for Success in a Hostile Marketplace: 1 (New Directions in Business)
12 Steps to Success Through Service
Corporate Charisma: How to Achieve World-class Recognition by Maximising Your Company's Image, Brands and Culture
The Marketing Planning Workbook (The marketing workbooks)
The World's Best Known Marketing Secret
Marketing: A Case Study Approach (Accounting Textbooks)
Let's Get Real or Let's Not Play: The Demise of 20th Century Selling and the Advent of Helping Clients Succeed
Develop Your Marketing Skills: Understand Contemporary Marketing; Apply Theories and Principles; Use Research to Make Informed Decisions: 26 (Creating Success, 26)
Principles and Practice of Marketing with Redemption card
The Marketing Game! (with student CD ROM)
The CFO as Business Integrator
The Ultimate CRM Handbook
Marketing Management: A Relationship Approach
Principles and Practice of Marketing, 9e (UK Higher Education Business Marketing)
Marketing Strategy Masterclass
Accounting Marketing
Fish Out Of Water: Out Sell, Out Manage and Out Negotiate Your Competition
Guerrilla Marketing Attack: New Strategies, Tactics, and Weapons for Winning Big Profits for Your Small Business
Getting New Clients
The Brand Gym: A Practical Workout for Boosting Brand and Business
Working the Crowd: Social Media Marketing for Business
Setting the PACE in Product Development
Mass Customization: The New Frontier in Business Competition
A Creator's Guide to Transmedia Storytelling: How to Captivate and Engage Audiences across Multiple Platforms (BUSINESS BOOKS)
