books by subject
Brands & Corporate Identity
Negotiate to Close: How to Make More Successful Deals
22 Immutable Laws of Marketing
The Borderless World
The Hard Sell: The Art of Street-wise Selling
Brand Warriors: Corporate Leaders Share Their Winning Strategies
No Logo
Mistakes in the Background
Building Strong Brands
Service Breakthroughs: Changing the Rules of the Game
Strategic Brand Management: New Approaches to Creating and Evaluating Brand Equity
Handbook of Demographics for Marketing and Advertising: New Trends in the American Marketplace
Marketing Imagination, New, Expanded Edition
Rethinking Business-to-business Marketing
Advertising, Promotion and Supplemental Aspects of Integrated Marketing Communications (The Dryden Press Series in Marketing)
Marketing Management
Consumer Behaviour
Competitive Marketing: A Strategic Approach
Marketing in Perspective
Sales Management: The Complete Marketeer's Guide
Mavericks at Work: Why the Most Original Minds in Business Win
Model: The Ugly Business of Beautiful Women
#AskGaryVee: One Entrepreneur's Take on Leadership, Social Media, and Self-Awareness
Building Brandwidth: Closing the Sale Online
Marketing Management and Administrative Action (MCGRAW HILL SERIES IN MARKETING)
Opening Digital Markets: MBA Strategies for Internet-driven Commerce
Maximarketing: New Direction in Advertising, Promotion and Marketing Strategy
Stop Telling, Start Selling: How to Use Customer-Focused Dialogue to Close Sales (MARKETING/SALES/ADV & PROMO)
Marketing Warfare (MARKETING/SALES/ADV & PROMO)
Bottom-up Marketing