books by subject
Brands & Corporate Identity
Superbrands: An Insight into 50 of the World's Superbrands v. 1
Network Marketing For Dummies
Alchemy: The Surprising Power of Ideas That Don't Make Sense
Essential Managers: Marketing Effectively
Writers' and Artists' Yearbook (Reference)
How to Become a Rainmaker: The Rules for Getting and Keeping Customers and Clients
Data-Driven Print: Strategy and Implementation
Product Leadership: Creating and Launching Superior New Products
Crossing the Chasm: Marketing and Selling Smart Products to Apprehensive Customers
Marketing Management: European Edition
WIKIBRANDS: Reinventing Your Company in a Customer-Driven Marketplace: Reinventing Your Company in a Customer-Driven Marketplace (BUSINESS BOOKS)
Leading Product Development
Building Better Brands: A Comprehensive Guide to Brand Strategy and Identity Development
The Origin of Species
Baseball: A History of America's Game (Sport and Society)
Communicating out of a Crisis (MacMillan Business)
Marketing Communications: A European Perspective
Cultural Strategy: Using Innovative Ideologies to Build Breakthrough Brands
Exploring Public Relations: Global Strategic Communication
Marketing
Advances in Advertising Research (Vol. VII): Bridging the Gap between Advertising Academia and Practice: 7 (European Advertising Academy)
Principles of Marketing European Edition 7th edn
The Ten Faces of Innovation: Strategies for Heightening Creativity
CIM - 1 Marketing Fundamentals: Study Text
CIM - 2 Marketing Environment: Study Text
CIM Marketing Environment 2006: Paper 2: Practice and Revision Kit (CIM Marketing Environment: Practice and Revision Kit)
CIM - 1 Marketing Essentials: Study Text
Key Account Management: Learning from supplier and customer perspectives (Cim Professional)
Loyalty.com: Customer Relationship Management in the New Era of Internet Marketing
