books by subject
Brands & Corporate Identity

Principles of Marketing

Simply Marketing Communications

Marketing Research: An Applied Approach

Essentials of Marketing

Marketing: Real People, Real Decisions

Principles of Direct and Database Marketing

Innovation Management and New Product Development

Solomon: Consumer Behaviour Enhanced Media Edition: A European Perspective

Consumer Behaviour: A European Perspective

Marketing Management: First European Edition (LIVRE ANGLAIS)

Branding with Brains: The Science of Getting Customers to Choose Your Company (Financial Times Series)

Brilliant Marketing: What the best marketers know, do and say (Brilliant Business)

Sales: Fast Track to Success

The Secrets of Success in Selling: 12 Ways to Achieve Exceptional Results (Prentice Hall Business)

How to Sell: Sell Anything to Anyone

Innovation Management and New Product Development

Brilliant Online Marketing: How to Use The Internet to Market Your Business (Brilliant Business)

Marketing Strategy and Competitive Positioning: Mktg Strat&comp Po_p5

Brilliant Networking: What The Best Networkers Know, Say and Do

Marketing: Real People, Real Decisions

Marketing: An Introduction

Brilliant Marketing: What the best marketers know, do and say (Brilliant Business)

Brilliant Selling 2nd edn: What the best salespeople know, do and say (Brilliant Business)

Consumer Behaviour: A European Perspective

Saatchi and Saatchi Story

Basic Marketing: Principles and Practice

Guide to Field Identification Birds of North America

The Marketing Mavens

Modern Business Marketing: A Strategic Planning Approach to Business and Industrial Markets
