books by subject
Brands & Corporate Identity
Vincent by Himself: A Selection of His Paintings and Drawings Together with Extracts from His Letters (By himself series)
Essentials of Marketing, International Edition
Marketing Research for Managers
Marketing, An Introduction
Marketing and Economics
Marketing: An introductory text
Making Sense of Marketing
Marketing Strategy and Management
Marketing: An Introductory Text
Financial Aspects of Marketing (Macmillan business)
Building Brands Directly: Creating Business Value from Customer Relationships
Brands: The New Wealth Creators (Macmillan Business)
Contemporary Issues in Marketing
Sales Management
Consumer Behaviour in Asia (International Marketing)
Marketing Management: A Relationship Marketing Perspective
Services Marketing: Text and Cases
Communicating Globally: An Integrated Marketing Approach
Consuming Behaviour
Small Business Marketing Management
Marketing: A Complete Guide
Retailing
Successful Selling In A Week
Successful Market Plans in a week, 2nd edn (IAW)
Viral Marketing in a week (IAW)
MINDSET : NEW PSYCHOLOGY OF SUCCESS
The Tipping Point: How Little Things Can Make a Big Difference
The Million Dollar Blog
Painting Birds and Animals (Macdonald guide to)
