books by subject
Brands & Corporate Identity

Monet By Himself

The Brand You 50 (Reinventing Work)

The One to One Future: Building Relationships One Customer at a Time

One to One Manager: Real World Lessons in Customer Relationship Management

The Anatomy of Buzz: How to Create Word of Mouth Marketing

Introductory Time Series with R (Use R!)

PORTFOLIO DESIGN 1E CL

Marketing

Marketing: Concepts and Strategies

Marketing: Concepts and Strategies

Interactive Services Marketing (Hm Business College Titles)

Marketing: Concepts and Strategies

Strategic Marketing Management: Student Text (Hm Business College Titles)

The Marketing Casebook: Key Notes and Cases

The Market Segmentation Workbook: Target Marketing for Marketing Managers (Marketing Workbooks)

Retail Product Management: Buying and Merchandising

Understanding Business: Markets: A Multidimensional Approach to the Market Economy

Doing Research Projects in Marketing, Management and Consumer Research

Essentials of Corporate Communication: Implementing Practices for Effective Reputation Management

Marketing: The Basics

Political Marketing

Brand management: Research, Theory and Practice

Essentials of Marketing Management

Essentials of Marketing Management

The Music Industry Handbook (Media Practice)

Promoting and Marketing Events: Theory and Practice

Social Marketing: From Tunes to Symphonies

The 4 A's of Marketing: Creating Value for Customer, Company and Society

Benjamin's Sale of Goods
