books by subject

Brands & Corporate Identity

Filter by available

Why Do Smart People Make Such Stupid Mistakes: A Practical Negotiation Guide to More Profitable Client Relationships for Marketing and Communication ... Teams and Professional Service People

By Merrington, Chris

Pricing the Priceless: Art, Artists and Economics

By Grampp, William D.

Guerrilla Marketing for Consultants: BreakthroughTactics for Winning Profitable Clients

By Levinson, Jay Conrad

Marketing Management: United States Edition

By Kotler, Philip T., Keller, Kevin Lane

Consultative Selling

By Hanan, Mack, etc.

Brilliant Selling: What the best salespeople know, do and say

By Cassell, Jeremy, Bird, Tom

Brain Sell

By Buzan, Tony, Israel, Richard

Marketing: Principles and Practice

By Adcock, Dennis, Halborg, Al, Ross, Caroline, Bradfield, Ray

The Bread Machine

By Marjie Lambert

Presentations and Report Writing (Market Research S.)

By Hague, Paul N., Roberts, Kate

Uncommon Practice: People Who Deliver a Great Brand Experience

By Smith, Mr Shaun, Milligan, Mr Andy

Decoded: The Science Behind Why We Buy

By Barden, Phil

Adobe Analytics with SiteCatalyst Classroom in a Book (Classroom in a Book (Adobe))

By Subramanian, Vidya Subramanian

Brand Spirit: How Cause Related Marketing Builds Brands

By Pringle, Hamish, Thompson, Marjorie

CIM Coursebook 08/09 Marketing Research and Information (Official CIM Coursebook)

By Housden, Matthew

Commitment-Led Marketing: The Key to Brand Profits is in the Customers' Mind

By Jan Hofmeyr, Butch Rice

The Marketing Gurus: Lessons From the Best Marketing Books of All Time

By Murray, Chris

The Mental World of Brands: Mind, Memory and Brand Success

By Franzen, Giep, Bouwman, Margot, Rose, Ruth

After Image: Mind-Altering Marketing

By Grant, John

Hedge Hogging

By Biggs, Barton

Culting Of Brands, The

By Atkin, Douglas

How Brands Become Icons: The Principles of Cultural Branding

By Holt, D. B.

The Economics of Commercial Property Markets

By Ball, Michael

Citizen Brands: Putting Society at the Heart of your Business

By Willmott, Michael

"Brand Sense: Build Powerful Brands Through Touch, Taste, Smell, Sight and Sound "

By Lindstrom, Martin

Megatrends in Retail Real Estate: 3 (Research Issues in Real Estate, 3)

By Benjamin, John D.

Real Estate Valuation Theory: 8 (Research Issues in Real Estate, 8)

By Ko Wang, Wolverton, Marvin L.

Essays in Honor of William N. Kinnard, Jr.: 9 (Research Issues in Real Estate, 9)

By Sirmans, C.F., Worzala, Elaine

Essays in Honor of James A. Graaskamp: Ten Years After: 6 (Research Issues in Real Estate, 6)

By Delisle, James R., Worzala, Elaine

Let's Get Visible!: Get Brand Clarity, Stand Out in Your Industry and Supercharge Your Business Growth

By Pieroux, Sapna