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Brands & Corporate Identity

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Marketing Payback: Is Your Marketing Profitable? (Financial Times Series)

By Shaw, Prof Robert, Merrick, David

The Service Profit Chain: How Leading Companies Link Profit and Growth to Loyalty, Satisfaction, and Value

By Sasser Jr., W. Earl, Schlesinger, Leonard A., Heskett, James L.

Aston Martin: Made in Britain

By Collins, Ben

Little Miss Sunshine

By Hargreaves, Roger

The Marketing of Foodstuffs in the Gambia, 1400-1980: A Geographical Analysis

By Barrett, Hazel R.

Show-Stopper!: The Breakneck Race to Create Windows NT and the Next Generation at Microsoft

By Zachary, G. Pascal

Understanding Digital Marketing: Marketing Strategies for Engaging the Digital Generation

By Ryan, Damian

Marketing Genius

By Peter Fisk

Marketing Communications: Brands, Experiences and Participation

By Fill, Chris

Close the Deal: The Simple Effective Way to Closing Sales

By Brooks, Larry

Brightness Falls

By McInerney, Jay

Amsterdam

By Spink Kathryn

How to Write and Sell Greeting Cards, Bumper Stickers, T-Shirts and Other Fun Stuff

By Wigand, Molly

Handling Publicity the Right Way (Right Way S.)

By Venables, John

The Foreign Exchange and Money Markets Guide: 70 (Frontiers in Finance Series)

By Walmsley, Julian

How to Master the Art of Selling

By Hopkins, Tom

Blackstone's Statutes on Commercial and Consumer Law (Blackstone's Statute Books)

By Rose, F.D.

Shift | A Marketing Rethink

By Mark Holden, Avin Narasimhan, James Buckle, Miranda Bird, Slavi Samardzija, Ben Hovaness, Kate King, Paul Cuckoo, Tom Darlington, Chris Stephenson, Malcolm Devoy, Rohan Tambyrajah, Tom Mackenzie, Desmond Bateman, Matt McNeany, Scott Hagedorn, Charli Ur...

Ultimate Guide to Pay Per Click Advertising: Join the Top 3% Capturing Sales from Search Advertising-and Outsmart 97% of the Competition (Ultimate Series)

By Stokes, Richard

Introduction to Marketing: Theory and Practice

By Palmer, Adrian

Managing Financial Services Marketing

By Marsh, John

Coolbrands 2015/2016: An Insight into Some of Britain's Coolest Brands

By Superbrands UK Ltd.

The Copywriter's Handbook

By Bly, Robert

Making Money on the Net Made Painless: The Smart Guide to Making and Saving Money with Your PC

By Christophe Dillinger

Managing a Sales Team: Techniques for Field Sales-managers

By Neil R. Sweeney

Marketing Communications: A Brand Narrative Approach

By Micael Dahlen (Centre for Consumer Marketing), Fredrik Lange (Stockholm University), Terry Smith

Marketing

By Geoff Lancaster, Paul Reynolds

Guerrilla Trade Show Selling: New Unconventional Weapons and Tactics to Meet More People, Get More Leads, and Close More Sales

By Jay Conrad Levinson, Mark S. A. Smith, Orvel Ray Wilson

The Bling Dynasty: Why the Reign of Chinese Luxury Shoppers Has Only Just Begun

By Erwan Rambourg

The Case for Creativity: Three Decades Evidence of the Link Between Imaginative Marketing and Commercial Success

By James Hurman