books by subject
Brands & Corporate Identity

The Nordstrom Way to Customer Service Excellence: A Handbook for Implementing Great Service in Your Organization

Global Marketing Management

Branding For Dummies (For Dummies Series)

The Business Marketing Course: Managing in Complex Networks

Store Wars: The Battle for Mindspace and Shelfspace

Theory Construction in Marketing: Some Thoughts on Thinking (Theories in marketing series)

Financial Strategy: Adding Stakeholder Value

Wally Olins. On B®and.

Paul Klee

The Great Pyramid: Its Secrets and Mysteries Revealed

Mythology

The Lost Books of the Bible: Being All the Gospels, Epistles and Other Pieces Now Extant Attributed to Jesus Christ, His Apostles and Companions

Bosch-Bruegel and the Northern Renaissance

French for Marketing: Using French in Media and Communications

Industrial Organization: Markets and Strategies

The Elements of Influence: Introducing the Playmaker's Standard: The New Essential System for Managing Competition, Reputation, Brand, and Buzz

The Mystery Of Capital

Einstein's Universe: Guide to the Theory of Relativity

Marketing Handbook
Crackingjack!: Sales Promotion Techniques and How to Use Them Successfully

How to Get Research Published in Journals

International Business Economics: A European Perspective

Animals of the World

Little Miss Sunshine

Consumer Behavior: A Strategic Approach

Marketing: Concepts and Strategies

Interactive Services Marketing: Student Text

Sunrise Europe: Dynamics of Information Technology

"Economist" Pocket Guide to Marketing ("The Economist" Pocket Guides)
