books by subject
Advertising

The Fast Forward MBA in Marketing (Fast Forward MBA Series)

Media Planning: A Practical Guide (MARKETING/SALES/ADV & PROMO)

The Little Blue Book Of Advertising: Fifty-Two Small Ideas That Can Make a Big Difference

A New Brand World: Eight Principles for Achieving Brand Leadership in the Twenty-First Century

How not to Plan: 66 ways to screw it up

Manicdotes: There's Madness in His Method

Windows: The Art of Retail Display

The Insider's Guide

Law of Torts

Pitching Ideas: Make People Fall in Love with your Ideas

Advertising on the Internet

Financial Management for Technology Start-Ups: A Handbook for Growth

Marketing Research Essentials

The Invisible Computer (MIT Press): Why Good Products Can Fail, the Personal Computer Is So Complex, and Information Appliances Are the Solution

Limitless: Leadership that Endures

Kiss & Sell - Writing for Advertising

Facebook Marketing: The Essential Guide for Businesses & Community Groups: The Essential Guide for Irish Organisations

Understanding Digital Marketing: Marketing Strategies for Engaging the Digital Generation

In Defence of Open Society: The Legendary Philanthropist Tackles the Dangers We Must Face for the Survival of Civilisation

Dirty Politics: Deception, Distraction and Democracy

Digital Labour and Karl Marx

Ultimate Guide to Pay Per Click Advertising: Join the Top 3% Capturing Sales from Search Advertising-and Outsmart 97% of the Competition (Ultimate Series)

Coolbrands 2015/2016: An Insight into Some of Britain's Coolest Brands

The Copywriter's Handbook

Guerrilla Trade Show Selling: New Unconventional Weapons and Tactics to Meet More People, Get More Leads, and Close More Sales

Customer Connections: New Strategies for Growth

Doing News Framing Analysis: Empirical and Theoretical Perspectives

Hegarty on Creativity: There are No Rules

Platform: Get Noticed in a Noisy World
