books by subject
Advertising
The Fast Forward MBA in Marketing (Fast Forward MBA Series)
Media Planning: A Practical Guide (MARKETING/SALES/ADV & PROMO)
The Little Blue Book Of Advertising: Fifty-Two Small Ideas That Can Make a Big Difference
A New Brand World: Eight Principles for Achieving Brand Leadership in the Twenty-First Century
How not to Plan: 66 ways to screw it up
Manicdotes: There's Madness in His Method
Windows: The Art of Retail Display
The Insider's Guide
Law of Torts
Pitching Ideas: Make People Fall in Love with your Ideas
Advertising on the Internet
Financial Management for Technology Start-Ups: A Handbook for Growth
Marketing Research Essentials
The Invisible Computer (MIT Press): Why Good Products Can Fail, the Personal Computer Is So Complex, and Information Appliances Are the Solution
Limitless: Leadership that Endures
Kiss & Sell - Writing for Advertising
Facebook Marketing: The Essential Guide for Businesses & Community Groups: The Essential Guide for Irish Organisations
Understanding Digital Marketing: Marketing Strategies for Engaging the Digital Generation
In Defence of Open Society: The Legendary Philanthropist Tackles the Dangers We Must Face for the Survival of Civilisation
Dirty Politics: Deception, Distraction and Democracy
Digital Labour and Karl Marx
Ultimate Guide to Pay Per Click Advertising: Join the Top 3% Capturing Sales from Search Advertising-and Outsmart 97% of the Competition (Ultimate Series)
Coolbrands 2015/2016: An Insight into Some of Britain's Coolest Brands
The Copywriter's Handbook
Guerrilla Trade Show Selling: New Unconventional Weapons and Tactics to Meet More People, Get More Leads, and Close More Sales
Customer Connections: New Strategies for Growth
Doing News Framing Analysis: Empirical and Theoretical Perspectives
Hegarty on Creativity: There are No Rules
Platform: Get Noticed in a Noisy World