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Marketing Management

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Competitive Manufacturing: A Practical Approach to the Development of a Manufacturing Strategy

By Platts, Ken, Gregory, Mike

Marketing Management for Nonprofit Organizations

By Sargeant, Adrian

Sales Promotion

By Yeshin, Tony

The Rule of Three: Why Only Three Major Competitors Will Survive in Any Market

By Sheth, Jagdish, Sisodia, Rajendra

Selling and Sales Management

By Blythe, Jim

No Bullshit Social Media: The All-Business, No-Hype Guide to Social Media Marketing

By Falls, Jason, Deckers, Erik

Cases in Marketing Management

By Brennan, Ross

Prologue to Population Geography (Foundations of Economic Geography)

By Zelinsky, Wilbur

All Consuming

By Lawson, Neal

12 Cliches of Selling

By Farber, Barry

Selling and Sales Management

By Jobber, David, Lancaster, Geoffrey

Weak at the Top: The Uncensored Diary of The Last Cavemanager

By Browning, Guy

Sales Coaching: Making the Great Leap from Sales Manager to Sales Coach (BUSINESS BOOKS)

By Richardson, Linda

Business Is Beautiful: The Hard Art of Standing Apart

By Danet, Jean-Batiste, Liddell, Nick, Dobney, Lynne

Managing the Marketing Functions: The Challenge of Customer-centred Enterprise

By Washburn, Stewart A.

Marketing Briefs: A Revision and Study Guide

By Dibb, Sally, Simkin, Lyndon

Marketing and General Practice

By Gilligan, Colin, Lowe, Robin

Handbook of Sales and Marketing Management

By Rogers, Len

The Selling Bible: For People in the Business of Selling

By John F. Lawhon, Sherwood Harris

Marketing Management

By Lancaster, Geoff, Massingham, Lester

Marketing Management: International Edition

By Kotler, Philip T., Keller, Kevin Lane

The Marketing Plan Handbook: International Edition

By Wood, Marian Burk

Successful Customer Relationship Marketing

By Stone, Merlin, Foss, Bryan

Start Your Business in 7 Days: Turn Your Idea Into a Life-Changing Success

By Caan, James

Prospecting: The Key to Sales Success (Better Management Skills S.)

By Thornton, Virden J.

Managing Brand Equity: Capitalizing on the Value of a Brand Name

By Aaker

Building Brand Identity: A Strategy for Success in a Hostile Marketplace: 1 (New Directions in Business)

By Upshaw, Lynn B.

Quest for Loyalty: Creating Value Through Partnership (Harvard Business Review Book Series,)

By Reichheld, Frederick F., Cook, Scott

The Ultimate CRM Handbook

By Freeland, John

Marketing Management: A Relationship Approach

By Hollensen, Svend