Marketing Management

Sales Growth, Second Edition: Five Proven Strategies from the World's Sales Leaders

By Baumgartner, Thomas

Global Marketing: International Edition

By Keegan, Warren J., Green, Mark

Connected Marketing: The Viral, Buzz and Word of Mouth Revolution

By Kirby, Justin

Winning Sales and Marketing Tactics

By Winkler, John

Market Segmentation

By McDonald, M., Dunbar, Ian

Marketing Management & Strategy

By Doyle, MR Peter

Sales Management: International Edition

By Tanner, Jeff, Erffmeyer, Robert C.

Essential Managers: Marketing Effectively

By Ali, Moi, Hayward, Adele

Brain Sell

By Buzan, Tony, Israel, Richard

An Introduction to Marketing in Business

By Schaefer A

Sex Money Kiss

By Simmons, Gene

The Business Student's Guide to Sustainable Management: Principles and Practice (The Principles for Responsible Management Education Series)

By Molthan-Hill, Petra

Marketing Management: An Overview

By Lewison, Dale M.

The Financial Times A-Z Of Management And Finance the definitive Guide To Tools,TermsAnd Techniques: An A-Z Of Tools, Terms And Techniques (The FT Guides)

By Koch, Richard

Marketing Management, An Asian Perspective

By Kotler, Philip, Keller, Kevin, Ang, Swee, Tan, Chin, Leong, Siew

The Experience Economy, Updated Edition

By B. Joseph Pine II, James H Gilmore

Digital Marketing: Integrating Strategy and Tactics with Values, A Guidebook for Executives, Managers, and Students

By Kaufman, Ira, Horton, Chris

Regoverning Markets: A Place for Small-Scale Producers in Modern Agrifood Chains? (Gower Sustainable Food Chains Series)

By Vorley, Bill, Fearne, Andrew, Ray, Derek

Teach Yourself Successful Key Account Management in a Week

By Stewart, Grant

Bold: How to be Brave in Business and Win

By Smith, Shaun, Milligan, Andy

HBR's 10 Must Reads 2015: The Definitive Management Ideas of the Year from Harvard Business Review (with bonus McKinsey Award–Winning article "The Focused Leader") (HBR's 10 Must Reads)

By Review, Harvard Business, Goleman, Daniel, Kim, W. Chan, Mauborgne, Renée A., Christensen, Clayton M.

Citizen Brands: Putting Society at the Heart of your Business

By Willmott, Michael

The Marketing Gurus: Lessons From the Best Marketing Books of All Time

By Murray, Chris

Commitment-Led Marketing: The Key to Brand Profits is in the Customers' Mind

By Jan Hofmeyr, Butch Rice

CIM Coursebook 08/09 Marketing Research and Information (Official CIM Coursebook)

By Housden, Matthew

Uncommon Practice: People Who Deliver a Great Brand Experience

By Smith, Mr Shaun, Milligan, Mr Andy

Principles of Retail Management

By Varley, Rosemary, Rafiq, Dr Mohammed

Environmental Management in Organizations: The IEMA Handbook

By Brady, John

Key Account Management: Learning from supplier and customer perspectives (Cim Professional)

By McDonald, Malcolm, Rogers, Beth

Loyalty.com: Customer Relationship Management in the New Era of Internet Marketing

By Newell, Frederick