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Marketing Management

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Selling and Sales Management

By Blythe, Jim

No Bullshit Social Media: The All-Business, No-Hype Guide to Social Media Marketing

By Falls, Jason, Deckers, Erik

HBR's 10 Must Reads 2015: The Definitive Management Ideas of the Year from Harvard Business Review (with bonus McKinsey Award–Winning article "The Focused Leader") (HBR's 10 Must Reads)

By Review, Harvard Business, Goleman, Daniel, Kim, W. Chan, Mauborgne, Renée A., Christensen, Clayton M.

Managing Innovation, Design and Creativity, 2nd Edition

By von Stamm, Bettina

Digital Stractics: How Strategy Met Tactics and Killed the Strategic Plan

By Outram, Chris

Meeting Customer Needs (CMI Open Learning Programme)

By Smith, Ian

The PDMA Handbook of New Product Development

By Rosenau, Milton D., Griffin, Abbie, Castellion, George A., Anschuetz, Ned F.

An Introduction to Marketing in Business

By Schaefer A

Sex Money Kiss

By Simmons, Gene

The Business Student's Guide to Sustainable Management: Principles and Practice (The Principles for Responsible Management Education Series)

By Molthan-Hill, Petra

Marketing Management: An Overview

By Lewison, Dale M.

The Financial Times A-Z Of Management And Finance the definitive Guide To Tools,TermsAnd Techniques: An A-Z Of Tools, Terms And Techniques (The FT Guides)

By Koch, Richard

Marketing Management, An Asian Perspective

By Kotler, Philip, Keller, Kevin, Ang, Swee, Tan, Chin, Leong, Siew

The Experience Economy, Updated Edition

By B. Joseph Pine II, James H Gilmore

Digital Marketing: Integrating Strategy and Tactics with Values, A Guidebook for Executives, Managers, and Students

By Kaufman, Ira, Horton, Chris

Regoverning Markets: A Place for Small-Scale Producers in Modern Agrifood Chains? (Gower Sustainable Food Chains Series)

By Vorley, Bill, Fearne, Andrew, Ray, Derek

Teach Yourself Successful Key Account Management in a Week

By Stewart, Grant

Bold: How to be Brave in Business and Win

By Smith, Shaun, Milligan, Andy

Brain Sell

By Buzan, Tony, Israel, Richard

Relationship Marketing: Bringing quality, customer service and marketing together (Professional Development S.)

By Christopher, Martin, Payne, Adrian, Ballantyne, David

Marketing For Dummies (UK Edition)

By Brooks, Gregory, Mortimer, Ruth, Smith, Craig, Hiam, Alexander

The Evolutionary Leap to Flourishing Individuals and Organizations

By Center for Evolutionary Learning

Successful Marketing In A Week

By Davies, Barry, Eric

Integrated Marketing Communications

By Yeshin, Tony

Marketing Management: United States Edition

By Kotler, Philip T., Keller, Kevin Lane

Brilliant Selling: What the best salespeople know, do and say

By Cassell, Jeremy, Bird, Tom

The Marketing Gurus: Lessons From the Best Marketing Books of All Time

By Murray, Chris

Commitment-Led Marketing: The Key to Brand Profits is in the Customers' Mind

By Jan Hofmeyr, Butch Rice

CIM Coursebook 08/09 Marketing Research and Information (Official CIM Coursebook)

By Housden, Matthew

Citizen Brands: Putting Society at the Heart of your Business

By Willmott, Michael