books by subject
Marketing Management
No Bullshit Social Media: The All-Business, No-Hype Guide to Social Media Marketing
Cases in Marketing Management
Prologue to Population Geography (Foundations of Economic Geography)
The Ultimate CRM Handbook
Sales Growth, Second Edition: Five Proven Strategies from the World's Sales Leaders
Cracking the Sales Management Code: The Secrets to Measuring and Managing Sales Performance (BUSINESS BOOKS)
Tales From The Marketplace (Chartered Institute of Marketing (Paperback))
Winning with the P&G: 99 Principles and Practices of Procter & Gamble's Success
A Beautiful Constraint: How To Transform Your Limitations Into Advantages, and Why It′s Everyone′s Business
HBR's 10 Must Reads on Communication (with featured article "The Necessary Art of Persuasion," by Jay A. Conger)
Digital Marketing Fundamentals: From Strategy to ROI (Routledge-Noordhoff International Editions)
Business Research Methods
HBR's 10 Must Reads on Teams (with featured article "The Discipline of Teams," by Jon R. Katzenbach and Douglas K. Smith)
Selling and Sales Management: Sixth edition
Selling: Principles,practice and Management
Total Relationship Marketing: Rethinking Marketing Management
Key Customers: How to Manage Them Profitably (CIM Professional Development)
Brand Management: A Theoretical and Practical Approach
Marketing Strategy: How to Prepare it - How to Implement it (CIM Student Workbook S.: Diploma)
Business Marketing Management: A Strategic View of Industrial and Organizational Markets
Innovative Marketing Communications: Strategies for the Events Industry (Events Management)
Setting the PACE in Product Development
Marketing Strategy Masterclass
Marketing Management: A Relationship Approach
Business Is Beautiful: The Hard Art of Standing Apart
Handbook of Sales and Marketing Management
Marketing and General Practice
Marketing Briefs: A Revision and Study Guide
Managing the Marketing Functions: The Challenge of Customer-centred Enterprise
