Sales Techniques

Instructor's Edition: International Edition

By Philip T. Kotler, Gary Armstrong

The Mind/Body Prescription

By John E Sarno

The Seven Keys to Managing Strategic Accounts

By Sallie Sherman, Joseph Sperry, Samuel Reese

Marketing Plan: A Practitioner's Guide

By John Westwood

International Marketing

By Stanley Paliwoda, Michael Thomas

How to sell with NLP: The Powerful Way to Guarantee Your Sales Success

By Pat Hutchinson

The Big Book of Sales Games

By Peggy Carlaw, Vasudha Deming

The New Strategic Selling: The Unique Sales System Proven Successful by the World's Best Companies

By Miller Heiman

The Fun Factor: Games, Sales Contests and Activities that Make Work Fun and Get Results

By Carolyn Greenwich

The Kim Kardashian Principle

By Jeetendr Sehdev

The Marketing Edge

By Tony McBurnie, David Clutterbuck

Customer Service: How to Achieve Total Customer Satisfaction

By Malcolm Peel

The Challenger Customer: Selling to the Hidden Influencer Who Can Multiply Your Results

By Matthew Dixon, Brent Adamson, Pat Spenner, Nick Toman

Marketing High Technology Services

By Sowter, Colin

Sales Excellence Pocketbook: Sales Excellence Pocketbook

By Patrick Forsyth

The Handbook of Professional Selling and Sales Negotiation

By Simon Adams

One to One Fieldbook: A Complete Toolkit for Implementing Tool Marketing

By Don Peppers, Martha Rogers, Ph.D

Sales Letters that Sell

By Laura Brill

Soft Sell: The New Art of Persuasion, Self-Empowerment, and Relationships

By Tim Connor

Winning Sales Letters: JFR's Essential Secrets

By John Fraser-Robinson

Foot on the Management Ladder

By Robert Vicar

The Go-Giver: A Little Story About a Powerful Business Idea

By Bob Burg, John David Mann

Little Red Book of Sales Answers: 99.5 Real World Answers That Make Sense, Make Sales, and Make Money

By Jeffrey Gitomer

Principles Corporate Communication

By Van Riel

Images of Woman: Advertising in Women's Magazines

By Trevor Millum

Ogilvy on Advertising

By David Ogilvy

Brand Soul: How Cause Related Marketing Builds Brands

By Hamish Pringle, Marjorie Thompson, Ted Turner, Jane Fonda

Marketing

By Baines, Paul, Fill, Chris, Page, Kelly, Paul Baines, Chris Fill, Kelly Page

IMC, The Next Generation

By Don Schultz, Heidi Schultz

Driving Brand Value: Using Integrated Marketing to Manage Profitable Stakeholder Relationships

By Tom Duncan, Sandra E. Moriarty