books by subject
Sales Techniques
Marketing Planning & Strategy: A Practical Introduction
International Marketing
CIM Study Text: Paper 12, Diploma: Strategic Marketing Management
The Trust Manifesto: What you Need to do to Create a Better Internet
The World Apple Market
Brand Resilience: Managing Risk and Recovery in a High-speed World
The Decentralized Energy Revolution: Business Strategies for a New Paradigm
The Marketing of Services
Customer Experience: Future Trends and Insights
The Global Brand: How to Create and Develop Lasting Brand Value in the World Market
Marketing Payback: Is Your Marketing Profitable? (Financial Times Series)
Marketing Competences and Strategic Flexibility in China
Retail Work
Defending Your Brand: How Smart Companies use Defensive Strategy to Deal with Competitive Attacks
Marketing
We First: How Brands and Consumers Use Social Media to Build a Better World
The Global Brand
Marketing Metrics: 50+ Metrics Every Executive Should Master
Marketing Metrics: 50+ Metrics Every Executive Should Master
Managing Customers as Investments: The Strategic Value of Customers in the Long Run
The Future of Competition: Co-Creating Unique Value With Customers
Who Dares Sells: Ultimate Guide to Selling Anything to Anyone
KISS Guide To Selling
Marketing
Successful Sales Management
Fashion Marketing: Contemporary Issues
Principles and Practice of Marketing, 3rd Ed.
Free Gift Inside!!: Forget the Customer. Develop Marketease
Successful Selling in a Week
