books by subject
Brands & Corporate Identity

Solution Selling: Creating Buyers in Difficult Selling Markets (MARKETING/SALES/ADV & PROMO)

High Performance Sales Organization: Creating Competitive Advantage in the Global Marketplace

Fast Second: How Smart Companies Bypass Radical Innovation to Enter and Dominate New Markets: 178 (J-B US non-Franchise Leadership)

DK Essential Managers: Selling Successfully

Effective Marketing (DK Small Business Guides)

Social Media ROI: Managing and Measuring Social Media Efforts in Your Organization (Que Biz-Tech)

Business Marketing: An Interaction and Network Perspective

Handbook of Marketing Scales: Multi-Item Measures for Marketing and Consumer Behavior Research (Association for Consumer Research)

Phrases That Sell: The Ultimate Phrase Finder to Help You Promote Your Products, Services, and Ideas (BUSINESS BOOKS)

Marketing Your Services: For People Who Hate to Sell

Marketing to Moviegoers: A Handbook of Strategies and Tactics

Monet (Abradale)

Marketing (Barron's Business Library)

Customers.Com: How to Create a Profitable Business Strategy for the Internet and Beyond

Romancing the Brand: Power of Advertising and How to Use it

The Secrets of Word-of-Mouth Marketing: How to Trigger Exponential Sales Through Runaway Word-of-Mouth

Secret Service: Hidden Systems That Deliver Unforgettable Customer Service

Web Copy That Sells - The Revolutionary Formula for Creating Killer Copy Every Time

The Customer Service Activity Book: 50 Activities for Inspiring Exceptional Service

Internet Riches: The Simple Money-Making Secrets of Online Millionaires

Narrative by Numbers: How to Tell Powerful and Purposeful Stories with Data

Portfolios That Sell: Professional Techniques for Presenting and Marketing Your Photographs

Financing Private Infrastructure in Developing Countries (World Bank Discussion Paper)

Corporate Personality: An Inquiry Into the Nature of Corporate Identity

Packaging Design: Smith and Milton (Issues in design)
Marketing: College Course Companion (Letts Study Aid)

Successful Marketing for Small Businesses (Small Business Series)

Marketing for Farm and Rural Enterprise

Marketing: An Introductory Text
