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Call Centre Management

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Consumer Behaviour

By Jim Blythe

Marketing

By Paul Baines

A Murder of Quality (Penguin Modern Classics)

By Carré, John le

Fundamentals of Marketing

By Paul Baines (Professor of Political Marketing and Associate Dean (Business & Civic Engagement), Professor of Political Marketing and Associate Dean (Business & Civic Engagement), University of Leicester School of Business), Sophie Whitehouse (Teaching...

Kellogg on Marketing 2e

By A Tybout

Brilliant Selling

By Tom Bird, Jeremy Cassell

Calm Calligraphy: Calm Your Mind with the Art of Calligraphy

By Malleus Enrico Ragni

Lovemarks: The Future Beyond Brands

By Roberts, Kevin

Understanding Management: Social Science Foundations: The Social Science Foundations

By Willman, Paul

Import/Export: How to Get Started in International Trade

By Carl Nelson

Services Marketing: Text and Cases

By Steve Baron, Kim Harris

The Marketing Book

By Michael J. Baker

Marketing Strategy: A Decision-Focused Approach

By Orville Walker, John Mullins

Marketing: Real People, Real Decisions

By Solomon, Michael, Marshall, Greg, Stuart, Elnora, Barnes, Bradley, Mitchell, Vincent-Wayne

Strategic Marketing Decisions In Global Markets

By Doole, Isobel, Lowe, Robin

eMarketing eXcellence (Emarketing Essentials)

By PR Smith, Dave Chaffey, Smith, PR, Chaffey, Dave

How to Win Profitable Business

By Tom Cannon

Marketing Fashion - Portfolio

By Posner, Harriet

Marketing Plan: A Pictorial Guide for Managers: A pictorial guide for managers

By Malcolm McDonald (Until recently, Professor of Marketing and Deputy Director of Cranfield School of Management and formerly Marketing Director of Canada Dry, UK), Peter Morris (Illustrator and designer of educational and training material)