books by subject
Call Centre Management
Seven Pillars of Sales Success
Marketing: Principles and Practice
Marketing Communications: Integrating Offline and Online with Social Media
Consumption
Destination Branding: Creating the unique destination proposition
Sustainable Tourism
Perfect Pitch: The Art of Selling Ideas and Winning New Business (Adweek Books)
The New Rules of Retail: Competing in the World's Toughest Marketplace
Ethical Marketing and The New Consumer
Mastering Fashion Marketing (Palgrave Master Series)
Strategic International Marketing: An Advanced Perspective
New Economy - New Competition: The Rise of the Consumer?
Asian Brand Strategy: How Asia Builds Strong Brands
Next. Now.: Trends for the Future
Marketing Strategy and Management
Billions: Selling to the New Chinese Consumer
Market-Driven Management: Strategic and Operational Marketing
Italian Banking and Financial Law: Intermediaries and Markets
Brand Resilience: Managing Risk and Recovery in a High-Speed World
Making the Sale
Duct Tape Marketing: The World's Most Practical Small Business Marketing Guide
Sales On A Beermat
The Ultimate Small Business Marketing Book
Marketing Complementary Therapy 4
The Executive's Guide to Corporate Events and Business Entertaining: How to Choose and Use Corporate Functions to Increase Brand Awareness, Develop New Business, Nurture Customer Loyalty and Drive...
The Way of the Dog: The Art of Making Success Inevitable
Mini Cases in Marketing
Soar: How the Best Airline Brands Delight Customers and Inspire Employees
Uncommon Sense: Shift Your Thinking. Take New Action. Boost Your Sales
