books by subject

Call Centre Management

Filter by available

Import/Export: How to Get Started in International Trade

By Carl Nelson

Understanding Management: Social Science Foundations: The Social Science Foundations

By Willman, Paul

Lovemarks: The Future Beyond Brands

By Roberts, Kevin

Calm Calligraphy: Calm Your Mind with the Art of Calligraphy

By Malleus Enrico Ragni

Brilliant Selling

By Tom Bird, Jeremy Cassell

Kellogg on Marketing 2e

By A Tybout

Fundamentals of Marketing

By Paul Baines (Professor of Political Marketing and Associate Dean (Business & Civic Engagement), Professor of Political Marketing and Associate Dean (Business & Civic Engagement), University of Leicester School of Business), Sophie Whitehouse (Teaching...

A Murder of Quality (Penguin Modern Classics)

By Carré, John le

Marketing

By Paul Baines

Contemporary Issues in Marketing and Consumer Behaviour

By Elizabeth Parsons, Pauline Maclaran, Parsons, Elizabeth, Maclaran, Pauline

Managing Marketing: Marketing Success Through Good Management Practice

By Palmer, Roger

Marketing Plans: How to Prepare Them, How to Use Them

By McDonald, Malcolm

The Art of the Click: How to Harness the Power of Direct-Response Copywriting and Make More Sales

By Glenn Fisher

Principles and Practice of Marketing

By Jim Blythe

Essentials of Marketing

By Paul Baines (Reader in Marketing and Director, MSc Strategic Marketing, School of Management, Cranfield University), Chris Fill (Director and Founder of Fillassociates, and formerly a Principal Lecturer at the University of Portsmouth), Kelly Page (Lec...

Successful Selling in a Week

By Christine Harvey

International Marketing

By Pervez Ghauri, Philip Cateora

From Bankrupt to $900 a Day Selling Mops. Rising Entrepreneurs How to Mop Up on Cash in Any Economy!

By Vanessa Caroline Simpkins, Miranda Lightstone

CRM in Financial Services: A Practical Guide to Making Customer Relationship Marketing Work

By Merlin Stone, Bryan Foss

How to Write and Sell a Book Proposal

By Stella Whitelaw, Spencer Hart

The Long Tail: How Endless Choice is Creating Unlimited Demand

By Anderson, Chris

From Impossible To Inevitable: How Hyper-Growth Companies Create Predictable Revenue

By Aaron Ross, Jason Lemkin

Perennial Seller: The Art of Making and Marketing Work that Lasts

By Ryan Holiday

Twitter Power: How to Dominate Your Market One Tweet at a Time

By Joel Comm, Ken Burge, ANTHONY ROBBINS

Sales EQ: How Ultra High Performers Leverage Sales-Specific Emotional Intelligence to Close the Complex Deal

By Jeb Blount, Anthony Iannarino

The New Successful Large Account Management: How to Hold onto Your Most Important Customers and Turn Them into Long Term Assets

By Robert B Miller, Stephen E Heiman, Tad Tuleja

Rethinking the Sales Force: Redefining Selling to Create and Capture Customer Value

By John DeVincentis, Neil Rackham

Humour, Work and Organization

By Westwood, Robert, Rhodes, Carl

Services Marketing

By Valarie A. Zeithaml, Mary Jo Bitner

The Sales Bible New Ed: The Ultimate Sales Resource

By Jeffrey Gitomer