books by subject
Call Centre Management

CIM Analysis and Evaluation: Study Text: 2005

CIM - 7 Marketing Communications: Study Text

Market-Led Strategic Change: Transforming the Process of Going to Market

Strategic Market Management

CIM Coursebook: Project Management in Marketing

Marketing Environment: 2004-2005

The Marketing Century: How Marketing Drives Business and Shapes Society

Global Marketing: An Interactive Approach

The Marketer's Handbook: Reassessing Marketing Techniques for Modern Business

Corporate Reputation, Brand and Communication

Ise Marketing Principles and Best Practice

International Marketing Strategy

Marketing Plans: How to Prepare Them, How to Use Them

Marketing South African Tourism and Hospitality

Ultimate Book of Business Brands: Insights from the World's 50 Greatest Brands

Marketing Services: Competing through Quality

Relationship Marketing

Marketing Finance

Marketing Environment: 2006/07

Strategic Marketing in Practice: 05/06

CIM Coursebook 03/04 Integrated Marketing Communications (CIM Workbooks 2003/04 Editions)

Marketing in Practice: 2007/08

Marketing Fundamentals: 05/06

Marketing Planning: Strategy, Environment and Context

International Marketing Strategy: 2003-2004

Facets of Corporate Identity, Communication and Reputation

CIM Advanced Certificate (Stage 2) Paper 6 Marketing Planning: Study Text

CIM - 11 Managing Marketing Performance: Study Text

Essentials of Marketing
