books by subject
Customer Services
The Search for Value: Measuring the Company's Cost of Capital
What Customers Like About You: Adding Emotional Value for Service Excellence and Competitive Advantage
The Customer Rules: The 39 essential rules for delivering sensational service
Discovering the Soul of Service: The Nine Drivers of Sustainable Business Success
Relationship Marketing: Management of Customer Relationships
How to sell with NLP: The Powerful Way to Guarantee Your Sales Success
Customer Service: How to Achieve Total Customer Satisfaction
The Challenger Customer: Selling to the Hidden Influencer Who Can Multiply Your Results
How to Win Customers: Using Customer Service for a Competitive Edge
Effective Direct Mail
Customer Satisfaction is Worthless, Customer Loyalty is Priceless: How to Make Them Love You, Keep You Coming Back, and Tell Everyone They Know
Delivering Happiness: A Path to Profits, Passion and Purpose
Little Red Book of Sales Answers: 99.5 Real World Answers That Make Sense, Make Sales, and Make Money
Getting Naked: A Business Fable About Shedding The Three Fears That Sabotage Client Loyalty
IMC, The Next Generation
Corporate Coach: How to Build a Team of Loyal Customers and Happy Employees
Customer Experience: Future Trends and Insights
Customer Equity Management
Tilt: Shifting Your Strategy from Products to Customers
Managing Customers as Investments: The Strategic Value of Customers in the Long Run
Ten Principles Behind Great Customer Experiences, The
Service Delivery: Part 17
Smart Things to Know About Customers
Handbook of Key Customer Relationship Management
The DNA of Customer Experience: How Emotions Drive Value
Damn Clients! In 90 Minutes
Unreasonable Hospitality: The Remarkable Power of Giving People More Than They Expect
Value Proposition Design: How to Create Products and Services Customers Want (The Strategyzer Series)
The Art of the Ask: .a collection of fundraising letters and telephone scripts
