books by subject
Marketing Management
Scoring Points: How Tesco Continues to Win Customer Loyalty
What Customers Like About You: Adding Emotional Value for Service Excellence and Competitive Advantage
New Techniques for Brand Management in the Healthcare Sector
Discovering the Soul of Service: The Nine Drivers of Sustainable Business Success
International Marketing
How to sell with NLP: The Powerful Way to Guarantee Your Sales Success
Marketing Planning for the Pharmaceutical Industry
