Marketing Management

The Thank You Economy

By Vaynerchuk, Gary

Predictable Revenue

By Aaron Ross, Marylou Tyler

Insanely Simple: The Obsession That Drives Apple's Success

By Ken Segall

Building Great Customer Experiences

By Colin Shaw, John Ivens

The New Successful Large Account Management: How to Hold onto Your Most Important Customers and Turn Them into Long Term Assets

By Robert B Miller, Stephen E Heiman, Tad Tuleja

Little Red Book of Selling: 12.5 Principles of Sales Greatness

By Jeffrey Gitomer

Principles and Practice of Marketing

By David Jobber

Start Your Business in 7 Days: Turn Your Idea Into a Life-Changing Success

By James Caan

The Business Marketing Course: Managing in Complex Networks

By David Ford (University of Bath, UK), Lars-Erik Gadde (Chalmers University of Technology), Hakan Hakansson (University of Uppsala), Ivan Snehota (University of Lugano, Switzerland)

Managing the Internal Market

By Ian Tilley

Relationship Marketing

By Helen Peck, Martin Christopher, Moira Clark, Adrian Payne

Marketing: A Resource Book

By Hutchings, Andy