By Taylor, David
By Dibb, Sally, Simkin, Lyndon
By Gilligan, Colin, Lowe, Robin
By Rogers, Len
By John F. Lawhon, Sherwood Harris
By Lancaster, Geoff, Massingham, Lester
By Haksever, Cengiz, Render, Barry, Russell, Roberta S., Murdick, Robert G.
By Davis, Edwin John
By Kotler, Philip T., Keller, Kevin Lane
By Stone, Merlin, Foss, Bryan
By Kristin L. Anderson, .
By Caan, James
By Thornton, Virden J.
By Upshaw, Lynn B.
By Reichheld, Frederick F., Cook, Scott
By Wilmshurst, John, John Wilmshurst
By McDonald, Malcolm, etc., Rogers, Beth, Woodburn, Diana
By Jordan, Jason, Vazzana, Michelle
By Review, Harvard Business, Cialdini, Robert B., Morgan, Nick, Tannen, Deborah
By Oliver, .
By Review, Harvard Business, Katzenbach, Jon R., Eisenhardt, Kathleen M., Gratton, Lynda
By Pine Ii, B. Joseph
By McDonald, Malcolm
By Gummesson, Evert
By Juran
By Doyle, Peter
By Hutt, Michael D., Speh, Thomas W.
By Fifield, Paul
By Newby, Chris
By Riezebos, Rik