Product Management

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By Meek, Richard, Nicholson, Francis, Sherratt, Andrew

Small is the New Big: And 183 Other Riffs, Rants and Remarkable Business Ideas

By Godin, Seth

The Thank You Economy

By Vaynerchuk, Gary

Predictable Revenue

By Aaron Ross, Marylou Tyler

Sales EQ: How Ultra High Performers Leverage Sales-Specific Emotional Intelligence to Close the Complex Deal

By Jeb Blount, Anthony Iannarino

Rethinking the Sales Force: Redefining Selling to Create and Capture Customer Value

By John DeVincentis, Neil Rackham

Little Red Book of Selling: 12.5 Principles of Sales Greatness

By Jeffrey Gitomer

The Challenger Sale: Taking Control of the Customer Conversation

By Matthew Dixon, Brent Adamson

Principles and Practice of Marketing

By David Jobber

Start Your Business in 7 Days: Turn Your Idea Into a Life-Changing Success

By James Caan

Managing the Internal Market

By Ian Tilley

Relationship Marketing

By Helen Peck, Martin Christopher, Moira Clark, Adrian Payne

Managing Marketing Performance: 2006-2007

By Roger Palmer, Richard Meek, Lynn K. Parkinson, Helen Meek

Marketing Planning: 2005-2006

By Karen Beamish, Ruth Ashford

Making The Most of Your Corporate Brand

By Nicholas. Ind

Effective Management for Marketing: 2002-2003

By Mike Worsam

Marketing Finance

By Keith Ward

Ultimate Book of Business Brands: Insights from the World's 50 Greatest Brands

By Stuart Crainer (Suntop Media), Des Dearlove (Suntop Media)

Marketing and the Bottom Line: Marketing and the Bottom Line

By Tim. Ambler

Marketing Plans: How to Prepare Them, How to Use Them

By Malcolm McDonald, Hugh Wilson

CIM Coursebook: Project Management in Marketing

By Parkinson, Lynn, Housden, Matthew, Cox, Elwyn, McKee, Frank

Strategic Marketing Decisions: 2006-2007

By Isobel Doole, Robin Lowe

Strategic Marketing Management: planning, implementation and control

By Wilson, Richard M.S., Gilligan, Colin

Marketing Research for Managers: Published in association with the Chartered Institute of Marketing A Professional Development Series title

By Crouch, Sunny, Housden, Matthew

International Transfer Pricing in Asia Pacific: Perspectives on Trade between Australia, New Zealand and China

By J. Li

SPIN-Selling

By Neil Rackham

The Future of Brands: 25 Visions of the Future of Branding

By Rita Clifton, Esther Maughan

Social Media Strategy: A Practical Guide to Social Media Marketing and Customer Engagement (0)

By Atherton 0, 0 Julie 0

Market Driven Management: Strategic and Operational Marketing

By Lambin, Professor Jean-Jacques, Chumpitaz, Ruben, Schuiling, Isabelle

Strategic International Marketing: An Advanced Perspective

By T C Melewar (Middlesex University, London), Suraksha Gupta