Product Management

Essentials of Marketing Management

By Geoffrey Lancaster (London School of Commerce, UK), Lester Massingham (CMC Consulting, Singapore)

Strategic Marketing Management: 2003-2004

By Helen Meek, Richard Meek, John Ensor

Selling and Sales Management

By Lancaster, Geoff, Jobber, David, Lacaster, Geoffrey

Selling and Sales Management

By Jobber, David, Lancaster, Geoffrey

Management of Marketing

By Paul Reynolds, Geoff Lancaster

Selling and Sales Management 10th edn

By David Jobber, Geoffrey Lancaster

Essentials of Marketing Management

By Geoffrey Lancaster (London School of Commerce, UK), Lester Massingham (CMC Consulting, Singapore)

Designing for the Circular Economy

By Martin Charter

Research Methods in Management: A Concise Introduction to Research in Management and Business Consultancy

By Geoff Lancaster

They Ask You Answer: A Revolutionary Approach to Inbound Sales, Content Marketing, and Today's Digital Consumer

By Marcus Sheridan, Krista Kotrla

Customer Obsessed: A Whole Company Approach to Delivering Exceptional Customer Experiences

By Berridge, Eric, Benioff, Marc

The 86 Percent Solution: How to Succeed in the Biggest Market Opportunity of the Next 50 Years

By Vijay Mahajan, Kamini Banga

Spirituality and Corporate Social Responsibility: Interpenetrating Worlds

By David Bubna-Litic

Living the Brand: How to Transform Every Member of Your Organization into a Brand Champion

By Ind, Nicholas

Fashion Marketing

By Tony Hines (Manchester Metropolitan University, UK)

Strategic Brand Management: United States Edition

By Kevin Lane Keller

Marketing Judo: Building Your Business Using Brains Not Budget

By John Barnes, Richard Richardson

CIM Managing Marketing Performance: Practice and Revision Kit: 2005

By BPP Professional Education

CIM Coursebook: Delivering Customer Value through Marketing

By Donnelly, Ray, Linton, Colin

Little Red Book of Selling: 12.5 Principles of Sales Greatness

By Jeffrey Gitomer

Small is the New Big: And 183 Other Riffs, Rants and Remarkable Business Ideas

By Godin, Seth

The Thank You Economy

By Vaynerchuk, Gary

Predictable Revenue

By Aaron Ross, Marylou Tyler

Sales EQ: How Ultra High Performers Leverage Sales-Specific Emotional Intelligence to Close the Complex Deal

By Jeb Blount, Anthony Iannarino

Rethinking the Sales Force: Redefining Selling to Create and Capture Customer Value

By John DeVincentis, Neil Rackham

Start Your Business in 7 Days: Turn Your Idea Into a Life-Changing Success

By James Caan

Relationship Marketing

By Helen Peck, Martin Christopher, Moira Clark, Adrian Payne

Managing the Internal Market

By Ian Tilley

CIM Coursebook: Managing Marketing

By Meek, Richard, Nicholson, Francis, Sherratt, Andrew

Principles and Practice of Marketing

By David Jobber