Product Management

Living the Brand: How to Transform Every Member of Your Organization into a Brand Champion

By Ind, Nicholas

Spirituality and Corporate Social Responsibility: Interpenetrating Worlds

By David Bubna-Litic

The 86 Percent Solution: How to Succeed in the Biggest Market Opportunity of the Next 50 Years

By Vijay Mahajan, Kamini Banga

Customer Obsessed: A Whole Company Approach to Delivering Exceptional Customer Experiences

By Berridge, Eric, Benioff, Marc

They Ask You Answer: A Revolutionary Approach to Inbound Sales, Content Marketing, and Today's Digital Consumer

By Marcus Sheridan, Krista Kotrla

Research Methods in Management: A Concise Introduction to Research in Management and Business Consultancy

By Geoff Lancaster

Designing for the Circular Economy

By Martin Charter

Essentials of Marketing Management

By Geoffrey Lancaster (London School of Commerce, UK), Lester Massingham (CMC Consulting, Singapore)

Selling and Sales Management 10th edn

By David Jobber, Geoffrey Lancaster

Management of Marketing

By Paul Reynolds, Geoff Lancaster

Selling and Sales Management

By Jobber, David, Lancaster, Geoffrey

Selling and Sales Management

By Lancaster, Geoff, Jobber, David, Lacaster, Geoffrey

Strategic Marketing Management: 2003-2004

By Helen Meek, Richard Meek, John Ensor

Essentials of Marketing Management

By Geoffrey Lancaster (London School of Commerce, UK), Lester Massingham (CMC Consulting, Singapore)

Marketing

By Paul Reynolds, Geoff Lancaste

International Marketing

By Pervez Ghauri, Philip Cateora

Uncommon Sense: Shift Your Thinking. Take New Action. Boost Your Sales

By Jill Harrington

Family Fan Club

By Ure, Jean, Jean Ure

Welcome to the Creative Age: Bananas, Business and the Death of Marketing

By Mark Earls

Graft: How to Smash Life

By Tom Skinner

This is Marketing: You Can't Be Seen Until You Learn To See

By Seth Godin

The Sales Bible, New Edition: The Ultimate Sales Resource

By Jeffrey Gitomer

Analysis for Strategic Market Decisions

By George S. Day

Retail Marketing

By Mcgoldrick, P.

How to Win Customers: The Classic Guide to Successful Selling

By Heinz M. Goldmann

The New Strategic Selling: The Unique Sales System Proven Successful by the World's Best Companies

By Robert B Miller, Stephen E Heiman, Tad Tuleja

The Arab World Unbound: Tapping into the Power of 350 Million Consumers

By Vijay Mahajan

Entrepreneurial Marketing: An Effectual Approach

By Edwin J. Nijssen

Marketing Plan in Colour

By Malcolm McDonald (Until recently, Professor of Marketing and Deputy Director of Cranfield School of Management and formerly Marketing Director of Canada Dry, UK), Peter Morris (Illustrator and designer of educational and training material)

Creating Passion Brands: How to Build Emotional Brand Connection with Customers

By Helen Edwards, Derek Day