books by subject
Product Management

Principles and Practice of Marketing

Start Your Business in 7 Days: Turn Your Idea Into a Life-Changing Success

Managing the Internal Market

Relationship Marketing

MARKETING COMMUNICATIONS 2ND EDITION: An Integrated Approach

Strategic International Marketing: An Advanced Perspective

Market Driven Management: Strategic and Operational Marketing

International Transfer Pricing in Asia Pacific: Perspectives on Trade between Australia, New Zealand and China

The Future of Brands: 25 Visions of the Future of Branding

SPIN-Selling

Social Media Strategy: A Practical Guide to Social Media Marketing and Customer Engagement (0)

Principles and Practice of Marketing

Brilliant Selling 2nd edn: What the best salespeople know, do and say (Brilliant Business)

Influencer Marketing

Cim Advanced Certificate - Paper 6: Management Information for Marketing Decisions: Exam Dates - 12-01, 06-02: Study Text (2001)

Making The Most of Your Corporate Brand

The 86 Percent Solution: How to Succeed in the Biggest Market Opportunity of the Next 50 Years

Spirituality and Corporate Social Responsibility: Interpenetrating Worlds

Living the Brand: How to Transform Every Member of Your Organization into a Brand Champion

Fashion Marketing

Strategic Brand Management: United States Edition

Marketing Judo: Building Your Business Using Brains Not Budget

CIM Managing Marketing Performance: Practice and Revision Kit: 2005

CIM Coursebook: Delivering Customer Value through Marketing

Cim Diploma - Paper 9: Integrated Marketing Communications: Exam Dates - 12-01, 06-02: Study Text (2001)

Marketing Planning: 2005-2006

Strategic Marketing Management: planning, implementation and control

CIM Coursebook: Project Management in Marketing

Strategic Marketing Decisions: 2006-2007
