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SPIN-Selling

By Neil Rackham

Social Media Strategy: A Practical Guide to Social Media Marketing and Customer Engagement (0)

By Atherton 0, 0 Julie 0

Principles and Practice of Marketing

By David Jobber, Fiona Ellis-Chadwick

Brilliant Selling 2nd edn: What the best salespeople know, do and say (Brilliant Business)

By Bird, Tom, Cassell, Jeremy

Influencer Marketing

By Duncan Brown, Nick Hayes

Cim Advanced Certificate - Paper 6: Management Information for Marketing Decisions: Exam Dates - 12-01, 06-02: Study Text (2001)

By BPP

Managing Marketing Performance: 2006-2007

By Roger Palmer, Richard Meek, Lynn K. Parkinson, Helen Meek

Marketing Research for Managers: Published in association with the Chartered Institute of Marketing A Professional Development Series title

By Crouch, Sunny, Housden, Matthew

Strategic Marketing Management: planning, implementation and control

By Wilson, Richard M.S., Gilligan, Colin

Strategic Marketing Decisions: 2006-2007

By Isobel Doole, Robin Lowe

CIM Coursebook: Project Management in Marketing

By Parkinson, Lynn, Housden, Matthew, Cox, Elwyn, McKee, Frank

Marketing Plans: How to Prepare Them, How to Use Them

By Malcolm McDonald, Hugh Wilson

Marketing and the Bottom Line: Marketing and the Bottom Line

By Tim. Ambler

Ultimate Book of Business Brands: Insights from the World's 50 Greatest Brands

By Stuart Crainer (Suntop Media), Des Dearlove (Suntop Media)

Marketing Finance

By Keith Ward

Effective Management for Marketing: 2002-2003

By Mike Worsam

Making The Most of Your Corporate Brand

By Nicholas. Ind

Marketing Planning: 2005-2006

By Karen Beamish, Ruth Ashford

Cim Diploma - Paper 9: Integrated Marketing Communications: Exam Dates - 12-01, 06-02: Study Text (2001)

By BPP

CIM Coursebook: Delivering Customer Value through Marketing

By Donnelly, Ray, Linton, Colin

Essentials of Marketing Management

By Geoffrey Lancaster (London School of Commerce, UK), Lester Massingham (CMC Consulting, Singapore)

Selling and Sales Management 10th edn

By David Jobber, Geoffrey Lancaster

Management of Marketing

By Paul Reynolds, Geoff Lancaster

Selling and Sales Management

By Jobber, David, Lancaster, Geoffrey

Selling and Sales Management

By Lancaster, Geoff, Jobber, David, Lacaster, Geoffrey

Strategic Marketing Management: 2003-2004

By Helen Meek, Richard Meek, John Ensor

International Marketing

By Pervez Ghauri, Philip Cateora

Family Fan Club

By Ure, Jean, Jean Ure

Uncommon Sense: Shift Your Thinking. Take New Action. Boost Your Sales

By Jill Harrington

Essentials of Marketing Management

By Geoffrey Lancaster (London School of Commerce, UK), Lester Massingham (CMC Consulting, Singapore)